Digital Content Officer

Found in: Talent UK C2 - 2 weeks ago


London, United Kingdom The Royal Household Full time
About the role 1

It’s bringing one of the world’s greatest art collections to life for a worldwide audience.

It’s telling a unique story – whether showcasing incredible conservation work, sharing moments from royal history or how a Royal Palace is used today. It’s going behind-the-scenes and working with our expert curators, creating content to engage our digital audience.

This is what makes working for Royal Collection Trust so different.

One of the largest and most importrant art collections in the world, the Royal Collection has a fascinating history. Our website provides access to hundreds of thousands of objects as well as being the gateway for visitor information for the royal residences..

Joining our dedicated Press and Marketing Team team, you’ll help to deliver our strategy of widening audience access via digital content, by enhancing understanding and sharing stories from the Collection, and inspiring people to visit the royal residences.

Key Responsibilities

  • With a creative approach, produce and commission content (primarily written) for our website and digital marketing channels to engage target audiences.
  • Apply your knowledge of analytics tools to audit and report on content performance against strategic goals.
  • Work with digital marketing colleagues to create engaging email newsletters
  • Apply your technical know-how of accessibility, Search Engine Optimisation and best practice in writing for the web, to make sure our content is the best it can be.
  • Support a project to rebuild our Collection Online, with a particular focus on users.
About you 1

Essential Criteria

  • Skilled at digital copywriting and producing engaging written content for different platforms, preferably within the cultural sector.
  • With broad knowledge of digital communications and marketing, you’ll have experience working with website content management systems and image editing software.
  • Taking pride in your work, you can maintain high levels of accuracy and attention to detail.
  • Adept at using analytics tools, you can draw out and report on data insights to support decision making.
  • Organised and pro-active, with lots of initiative, you're able to prioritise a busy workload and consistently deliver high quality work, often to tight deadlines.
  • At your best working as part of a team, you have an open and collaborative style and can build good working relationships with a wide range of people.
Benefits 1

We know that to deliver our best work; we need to feel at our best. That’s why at the Royal Household we offer a generous benefits package designed to support your wellbeing and life priorities.

Enjoy 25 days annual leave, rising to 30 days (plus bank holidays) dependent on the length of time you have worked for us.

Our excellent non-contributory pension plan (we’ll contribute 15% and you can contribute more if you wish) is highly valued by our employees, as is complimentary lunch on-site to keep you fuelled throughout the day.

Flexible and hybrid working varies across different roles, and we’ll discuss the options available to you that will suit both your job requirements and individual preferences.

We also offer a range of leave options to support your life priorities, such as parental pay and leave and volunteering days, as well as benefits to support your physical and mental wellbeing.

Other perks include 20% off at our Royal Collection Trust Shops and complimentary admission tickets across all our locations, along with many more exclusive employee discounts.


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