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Category Manager
4 months ago
A little bit about Lindt
We are a premium chocolate manufacturer established in 1845 operating in over 86 countries around the World. Guided by our Global purpose to Enchant the World with Chocolate and UK vision of Creating Moments to Make Everyone Feel Special, we have around 400 team members in the UK across our Head Office, Retail, and Field Sales divisions. We are a Top 20 Great Place to Work and are proud of our incredible people, our unique values-led culture and our iconic market leading brands such as LINDOR & GOLD BUNNY.
We’re also proud of being one of the few ‘bean-to-bar’ chocolate makers in the world, where we control every step of our chocolate production.
How you could help us to Enchant the World with Chocolate
We have an exciting opportunity where you could be a part of our incredible team.
In this role you will be
Responsible for the development of the category partnership within grocery multiple accounts to drive their premium confectionery offering through category management tools – specifically market data analysis and insight, research analysis and insights, and ranging and merchandising To support in the development of Lindt as Category Experts in the premium chocolate confectionery market To interpret and effectively execute brand plans within the retailer Able to work flexibly across grocery multiple accounts as requiredKey Responsibilities include:
Category analysis, insight and reportingOngoing analysis and interpretation of key account level and channel level data from retailer systems (e.g. Retail link) and market data (Nielsen, Kantar, Dunnhumby, Aimia etc) to identify category opportunities.Tracking of customer performance vs. KPIs including risks and opportunitiesProvide Account teams with regular category/Lindt performance updates, insights and opportunities within the key account/channel.Provide key accounts with regular performance updates and insights to drive category growth - create a regular meeting forum for category updatesExpand customer contact matrix and drive customer contact strategy forward to increase depth of influenceProvide analytical support in the development of category plans and range reviews in other retailers if requiredSupport the Lindt internal selling and LBP process as required Managing and supporting customer category range reviews Build ongoing relationships with key retail contacts (commercial (buyer & buyers assistants), seasonal planners, category, marketing, merchandising)Identification of retailer performance gaps and opportunities through data analysisUse of insights from data analysis to influence range and distribution, from breadth and depth perspective, by format and affluence tier as requiredApplication of Lindt category management approach to influence range, space and merchandising – incorporating visits and meetings in the merchandising centre at key times through in-depth understanding of customer ranging process and prioritiesGain confidence of buyers and other retailer contacts as category rather than sales focused resourceWork collaboratively with sales team to drive recommendations with customersWork towards achieving Lindt targets within key account around share of space/sales, planogram development, distribution targets etc. Implement Category Plans with customers Support the development of category plans with key customerLead the implementation of category projects in the key customerUse insight and work with Customer Marketing to develop ease of shop planograms, fixturisation, POS and other in-store initiativesLead category projects in other Grocery and Impulse customers as required Lindt merchandising strategy Support the Lindt merchandising strategy and vision in all customer projects.Work with UK Category Strategy teams to continue to maintain relevant Category Vision & Perfect Store principles for UKWhat experience you’ll bring
Previous experience in a customer facing category management role, FMCG environment Strong numeracy, analytical and data interpretation skills including use of Nielsen/IRI, TNS, Dunnhumby/Aimia data, and qualitative research interpretation Working knowledge of merchandising and planogramming systems Advanced Microsoft Office skills (all) – especially Excel & PowerPoint Excellent interpersonal skills, able to build relationships and influence at all levels – internal and external - creatively turning any data into strong insights Confident, assertive with previous experience of face to face communications with retailers A self-starter, with drive for results and highly motivatedBeing yourself every day
We want everyone at Lindt feel safe to be themselves, ensuring they are empowered, represented, celebrated and included in our workplace. You’ll notice this throughout the recruitment process; in our ‘dress for your day’ policy and through our proactive DE&I strategy.
Living our values everyday
At Lindt UK, our values guide us in everything we do. Being Passionately Lindt, Always Evolving, Building Real Relationships, Acting Responsibly and Making An Impact are an integral part of life here at Lindt.
What you can expect from us
In return for everything that you’ll bring, we can offer you an exciting role in a fast-growing organisation, where we’ll provide an environment where you will thrive, feel supported and fulfil your career aspirations. As well as supporting your physical and mental wellbeing, as part of our offering, you will receive a competitive compensation and benefits package including; competitive salary, bonus, pension, life cover, chocolate allowance; chocolate give-aways, chocolate discount, £100 personal incentive, birthday day off and so much more
Where you’ll be based
This role is based in Feltham, London (Hybrid Working: in the office 60% and WFH 40%).
Requirements
