Marketing Manager
2 months ago
About Lindt & Sprüngli
We are a premium chocolate manufacturer established in 1845 operating in over 86 countries around the world. Guided by our Global purpose to Enchant the World with Chocolate and UK vision of Creating Moments to Make Everyone Feel Special, we have around 400 team members in the UK across our Head Office, Retail, and Field Sales divisions. We are a Top 20 Great Place to Work and are proud of our incredible people, our unique values-led culture and our iconic market leading brands such as LINDOR & GOLD BUNNY.
Our Business
We're a leading player in the confectionery industry, with a strong presence in the UK market. Our business is built on a rich heritage of quality, innovation, and customer satisfaction. We're committed to delivering exceptional products and experiences that delight our customers and drive business growth.
About the Role
We're seeking an experienced Assistant Brand Manager to join our Snacking team. As a key member of our marketing team, you'll be responsible for executing our Snacking marketing plan and new product development, as well as supporting the Senior Brand Manager in the development of future plans.
Key Responsibilities
- Business Analysis:
- Responsible for ongoing internal and external performance analysis, supporting the Senior Brand Manager to deliver actionable insights
- Partner with Sales and Category teams to understand customer opportunities and provide sales-ready presentations to support growth
- Innovation:
- Supports the development of new products through the Go To Market process, from insight to execution (including P&L development, supplier briefings, project proposal and relationships with factories, cost & feasibility)
- Artwork management, working with agency partners and internal stakeholders to develop and manage new packaging changes
- Brief & create launch plans with Customer Marketing & Sales team to drive awareness and trial of core and innovation
- Marketing Activation:
- Contribute to the best possible execution of current year plans, with clear measures for success, and post-activity analysis
- Day-to-day management of relevant agencies (design, sampling)
- Closed collaboration with the Customer Marketing team to ensure in-store plans are fully aligned to ATL plans
- Support Senior Brand Manager on development and activation of creative and media plans
- Consumer & Competitor Insight:
- Monitor competitor marketing activity (NPD launches, advertising, consumer promotions)
- Contribute to briefing and organizing research projects in collaboration with Business Intelligence team
- Bringing the outside in, sharing broader market trends and media innovation that help inspire future thinking
- Other responsibilities:
- Assist with the presentation of brand plans at internal and external presentations
- Responsible for monitoring & tracking the marketing budget for Lindt Snacking
- Key liaison with Lindt manufacturing companies (L&S Germany, Italy, Switzerland, France, Ireland)
What We're Looking For
- Previous experience at Assistant Brand Manager level within an FMCG company
- Experience in analyzing data (Kantar, Nielsen/IRI, and internal data such as Cognos)
- Strong interpersonal skills and collaboration skills with excellent written and oral communication & presentation skills
- A team player with experience of working cross-functionally with good networking and relationship management skills
- Well-organized, able to multi-task with a track record of delivering projects to a high standard and achieving results
- Attention to detail
- Result and solution-oriented
- Creative and entrepreneurial
- Understanding of P&L management and commercial levers
- Ideally, educated to degree level or equivalent
- Microsoft office skills – experienced and proficient at Excel, PowerPoint, and Outlook
- Able to live the Lindt values
What We Offer
In return for your skills and experience, we offer a competitive compensation and benefits package, including a competitive salary, bonus, pension, life cover, chocolate allowance, chocolate give-aways, chocolate discount, £100 personal incentive, birthday day off, and more.
Where You'll Be Based
This role is based in Feltham, London (Hybrid Working: in the office 60% and WFH 40%).
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