Marketing Executive

2 months ago

Wilmslow, United Kingdom Four Seasons Health Care Group Full time

The Marketing Executive is an essential role within the Marketing Team, helping us to develop and execute lifecycle, triggered and automated omni-channel campaigns using email, SMS, Content and Social. This role is responsible for creating and implementing strategies to drive occupancy, build brand awareness and improve community engagement using digital and offline.

This role has the option to be office based or hybrid, with some days in the office and some days working from home. We offer a range of benefits, including discounted shopping a Gift Day of an additional day's leave to celebrate your birthday each year. Our award-winning team covers Marketing, Digital, Email, Content, Comms and PR, so there's plenty of opportunity to be exposed to a wide range of marketing and communications activity.

Main Roles & Responsibilities:

Execute and manage lifecycle, triggered and automated omni-channel campaigns using email, SMS as well as Content and Social Identify and create campaigns to create and drive enquiries using our CRM logged B2B and B2C customer data, using segmentation to identify key areas of focus Build and deliver a test and optimise programme to continuously build on our knowledge and insight about what works Develop and maintain email and SMS communications to our key audiences Alongside the wider team, create and suggest content to support campaigns and email newsletters Working with the wider team to define and understand our core segments and opportunities Identify opportunities within our CRM data to improve our lead generation and conversion across all channels Contribute to weekly, monthly and quarterly reporting on KPIs, providing feedback on issues and areas of improvement Measure effectiveness of each campaign with suggestions about improvements Alongside the Head of Marketing, be the primary contact point in the central Marketing team for the Business Development Managers (BDMs) to support the planning and delivery of regional marketing activity focused on priority homes, which could include the production of ad hoc adverts, event collateral and community engagement initiatives Drive enquiries from affiliate broker sites, ensuring each entry positively reflects each home Carry out ad hoc customer insight research to help with our targeting and campaigns Liaise with agencies in a professional manner and ensuring all materials produced (whether by agency or in-house) are up to date, to a high standard, accurate and within brand guidelines Input into the broader planning of activity to promote visibility of our care homes in their local community In conjunction with the Head of Marketing, work closely with other internal teams to ensure we capitalise on all internal initiatives, communicating these to relevant audiences for the benefit of our homes Have an excellent working relationship with BDMs and the wider business.

Selection Criteria:

This role will be based in the Wilmslow office but there will be a requirement to travel as and when required to our homes Evidence of experience of supporting digital campaigns for health care or using CRM data Previous experience of digital, email or SMS marketing tools would be an advantage Experience of creating and developing campaigns based on CRM driven data would be an advantage Experience of WordPress would be helpful but not essential Good working knowledge of Microsoft Office - Word, Excel, Powerpoint, and Outlook Educated to degree level or equivalent with marketing qualification an advantage Strong organisational and prioritisation skills and ability to manage own workload Excellent communication skills, particularly able to write in an engaging manner to suit a variety of audiences Evidence of ability to work effectively within a multi-functional team Evidence of ability to work concurrently on a number of different projects, ensuring projects are completed to time Strong attention to detail Ability to work under pressure and on own initiative Full clean driving licence Ability to discharge key elements of the role via an assessment centre or structured interview assessing competency and behaviours.

  • Marketing Executive

    3 months ago

    Wilmslow, United Kingdom Ambitions Travel Recruitment Full time

    **MARKETING EXECUTIVE** **MANCHESTER - HYBRID 2 DAYS OFFICE, 3 DAYS HOME** **UP TO £29,000 DOE** **Who you’ll be working for**: Our customer is a luxury award-winning tour operator who is renowned for providing fantastic innovative experiences for their discerning customers. They are looking for a creative Marketing Executive to join them in a hybrid...

  • Marketing Executive

    3 months ago

    Wilmslow, United Kingdom Basecamp Teams Full time

    Role: Marketing Executive Company: Basecamp Talent Location: Wilmslow **Salary**: up to £26k The Role: The Marketing Executive is responsible for supporting the development and execution of marketing strategies and campaigns. This role plays a crucial part in raising awareness, driving enrolment, and maintaining brand presence across various...

  • Marketing Executive

    3 months ago

    Wilmslow, United Kingdom Basecamp Teams Full time

    **Role**: Marketing Executive **Location**: Wilmslow **Salary**: up to £26k **About Fearless Adventures** Fearless Adventures is a fast-growing investment firm started in October 2021, David Newns, Dominic McGregor and Charlie Yates that is shaping a future where fearless entrepreneurship can thrive. Uniquely, Fearless Adventures supports founders with...

  • Marketing Executive

    3 months ago

    Wilmslow, United Kingdom Stratstone Aston Martin Full time

    **Marketing Executive** **Stratstone Aston Martin, Manchester** **Competitive salary with pension, critical illness pay, life assurance, 23 days holiday plus bank holidays, exclusive company discounts on used car purchases, leasing deals and aftersales services** Reporting into the Marketing Leader, the Marketing Executive will be fully accountable for...

  • Digital & Marketing Executive

    3 weeks ago

    Wilmslow, United Kingdom Four Seasons Health Care Group Full time

    The Digital & Marketing Executive is an essential role within the Marketing Team, helping us to develop and execute lifecycle, triggered and automated omni-channel campaigns using email, SMS, Content and Social. This role is responsible for creating and implementing strategies to drive occupancy, build brand awareness and improve community engagement using...

  • Marketing Executive/Senior Executive

    3 days ago

    Wilmslow, Cheshire, United Kingdom New Generation Ski & Snowboard School Full time €28,000 - €35,000

    We're looking for a dynamic and creative Marketing Executive to join our team at New Generation Ski and Snowboard School. The ideal candidate will be passionate about marketing and interested in the snowsports industry. This role will involve researching market trends, creating compelling content, managing marketing campaigns, organising events, and...

  • Marketing Executive/Senior Executive

    4 days ago

    Wilmslow, Cheshire, United Kingdom New Generation Ski & Snowboard School Full time €28,000 - €35,000

    We're looking for a dynamic and creative Marketing Executive to join our team at New Generation Ski and Snowboard School. The ideal candidate will be passionate about marketing and interested in the snowsports industry. This role will involve researching market trends, creating compelling content, managing marketing campaigns, organising events, and...

  • Marketing & Social Media Executive

    3 months ago

    Wilmslow, United Kingdom The Orchard Agency Full time

    **Marketing & Social Media Executive** **£25,000 - £30,000** **Full Time** **Wilmslow (SK9 - Full Time In Office)** This Marketing & Social Media Executive role is with a forward-thinking, disruptive, finance provider, who market and advertise their products in a way that gets the brand noticed. Their relatively quirky marketing tactics are very different...

  • Marketing & Social Media Executive

    3 months ago

    Wilmslow, United Kingdom The Orchard Agency Full time

    **Marketing & Social Media Executive** **£25,000 - £30,000** **Full Time (Office Based)** **Wilmslow** This Marketing & Social Media Executive role is with a forward-thinking, disruptive, finance provider, who market and advertise their products in a way that gets the brand noticed. Their relatively quirky marketing tactics are very different to what the...

  • Marketing Coordinator

    3 months ago

    Wilmslow, United Kingdom Basecamp Teams Full time

    **Role**: Marketing Coordinator **Salary**: up to £35k **Location**: Remote (UK) **About** Our client is the market leader in online organic cosmetic formulation education. With thousands of students across the globe, they are thought leaders in online education. **The Role** **What you’ll be doing** - Drive major product launches throughout the...

  • Marketing Professional

    11 hours ago

    Wilmslow, Cheshire East, United Kingdom New Generation Ski & Snowboard School Full time £28,000 - £35,000

    Job DescriptionWe're seeking a highly skilled and creative Marketing Executive to join our team at New Generation Ski and Snowboard School.About the Role:Develop and execute comprehensive marketing and communications plans aligned with organisational goals.Set clear objectives and Key Performance Indicators (KPIs) for marketing campaigns.Manage marketing...

  • Senior Digital Marketing Executive

    4 weeks ago

    Wilmslow, United Kingdom Citation Professional Solutions Full time

    Senior Digital Marketing Executive Location: Hybrid - 3 days in Wilmslow, 2 days from home Working Hours: 8:30 – 5PMSalary: CompetitiveWe are the Citation Group. We offer colleagues and clients an opportunity they will not gain at many other businesses. We are interested in growth, investment and service excellence. We have never and will never grow our...

  • Senior Digital Marketing Executive

    4 weeks ago

    Wilmslow, United Kingdom Citation Professional Solutions Full time

    Senior Digital Marketing Executive Location: Hybrid - 3 days in Wilmslow, 2 days from home Working Hours: 8:30 – 5PMSalary: CompetitiveWe are the Citation Group. We offer colleagues and clients an opportunity they will not gain at many other businesses. We are interested in growth, investment and service excellence. We have never and will never grow our...

  • Marketing Professional

    1 day ago

    Wilmslow, Cheshire East, United Kingdom New Generation Ski & Snowboard School Full time

    Job OpportunityWe are seeking a highly motivated and creative Marketing Executive to join our team at New Generation Ski and Snowboard School. The ideal candidate will be passionate about marketing and have a strong interest in the snowsports industry.Key Responsibilities:Develop and Execute Marketing Strategies: Create and implement marketing plans aligned...

  • Senior Marketing Director

    5 days ago

    Wilmslow, Cheshire East, United Kingdom Brave Human Capital Group Full time

    Senior Marketing Executive**Job Summary:**We are seeking a highly skilled Senior Marketing Executive to play a pivotal role in shaping our client's marketing strategy and enhancing their brand presence in the Professional Audio, Music, Theatre, and Cultural Arts industries.**Key Responsibilities:**Develop and implement a comprehensive marketing strategy for...

  • Marketing and Communications Specialist

    7 days ago

    Wilmslow, Cheshire East, United Kingdom Four Seasons Health Care Group Full time

    About the Role:The Digital and Marketing Executive is a key position within the Marketing Team at Four Seasons Health Care Group, playing a vital role in developing and executing lifecycle, triggered, and automated omnichannel campaigns using content and social media. This role is responsible for creating and implementing strategies to drive occupancy, build...

  • Senior Marketing Director

    18 hours ago

    Wilmslow, Cheshire East, United Kingdom Brave Human Capital Group Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Marketing Executive to join our team at Brave Human Capital Group. As a key member of our marketing team, you will play a pivotal role in shaping our marketing strategy and enhancing our brand presence.Key ResponsibilitiesDevelop and implement a comprehensive marketing strategy for the...

  • Marketing Consultant

    3 months ago

    Wilmslow, United Kingdom All In The Loop Full time

    Cutting edge SaaS technology in the Events Space - Negotiable Salary depending on experience - Flexible working hours - South Manchester (Wilmslow) based - Flexible part-time or contract role **About us** We are an Event Technology Company that has supported over 5,000 events worldwide whether Hybrid, Virtual or In-Person. Our team and knowledge has grown...

  • Admin and Marketing Assistant

    3 months ago

    Wilmslow, United Kingdom Big Fat Links Limited Full time

    We seek a dynamic and enthusiastic Admin and Marketing Assistant to join our team. **Key Responsibilities**: - Assist in the implementation of marketing strategies and campaigns. - Collaborate with the marketing team to brainstorm and develop creative ideas. - Update systems and diaries - Prepare reports on marketing activities and performance metrics. -...

  • Sr Director, Field Marketing EMEA

    3 months ago

    Wilmslow, United Kingdom Waters Corporation Full time

    Responsibilities Main responsibilities include: Active member of the Commercial EMEA Leadership team Provides leadership, direction and coaching to the EMEA Field Marketing team to meet objectives with a customer centric approach and enabling the Sales organisation to deliver successful business results Based on corporate strategy and in...