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Marketing Professional
2 months ago
We are seeking a highly motivated and creative Marketing Executive to join our team at New Generation Ski and Snowboard School. The ideal candidate will be passionate about marketing and have a strong interest in the snowsports industry.
Key Responsibilities:
- Develop and Execute Marketing Strategies: Create and implement marketing plans aligned with organisational goals, objectives, and key performance indicators (KPIs).
- Market Analysis and Insights: Analyse market trends, guest insights, and competitor analysis to inform strategic decision-making and drive business growth.
- Content Creation and Management: Develop compelling content, messaging, and brand storytelling to engage target audiences and support marketing objectives.
- Digital Marketing Campaigns: Manage and execute digital marketing campaigns across various channels, including social media, email, search engine optimisation (SEO), and pay-per-click (PPC) advertising.
- Analytics and Performance Tracking: Utilise analytics tools to measure campaign performance, track results, and optimise strategies for improved ROI.
- Brand Management: Maintain and enhance the company's online presence, brand reputation, and consistency in messaging across all digital channels.
- Collaboration and Communication: Build strong relationships with internal and external stakeholders, collaborate with cross-functional teams, and provide regular campaign performance and insights updates.
Requirements:
- Proven Expertise: Proven expertise in crafting and optimising digital campaigns across various channels, including video production.
- Digital Marketing Tools: Skilled in utilising digital marketing tools such as social media platforms, content management systems (CMS), customer relationship management (CRM) systems, and Google Analytics.
- Project Management: Adept at managing multiple marketing projects simultaneously, ensuring timely delivery within budget constraints.
- Interpersonal Skills: Strong interpersonal skills with the ability to foster productive partnerships with both internal and external stakeholders.
- Professional Qualities: Driven and determined professional with a proven track record of achieving and exceeding targets.
- Adaptability: Collaborative and adaptable individual who thrives in fast-paced, cross-functional environments.
- Creative Thinking: Creative thinker capable of developing innovative solutions and overcoming challenges.
- Technical Skills: Proficient in Google Suite, Adobe Creative Suite, Dot Digital, CRM Systems (Ideally Hubspot), and image/video editing software.
- AI-Driven Technologies: Eager to explore and leverage AI-driven technologies to enhance efficiency and effectiveness.