Channel Marketing Manager EMEA

3 weeks ago


London, United Kingdom JFrog Full time

Channel Marketing Manager EMEA

London, UK | Marketing Share position

*Residency in London area is required.#LI-Remote

At JFrog, we’re reinventing DevOps to help the world’s greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?

As the Channel Marketing Manager at JFrog, you will be responsible for developing and executing strategic marketing programs to drive demand and revenue through our channel partners in EMEA. You will collaborate with cross-functional teams, including sales, demand generation, product management, and partner management, to ensure the successful implementation of channel marketing initiatives.

You will take the messaging and positioning for JFrog’s solutions and create innovative channel partner marketing programs that drive end-customer demand. You will have the ability to lead cross-functional teams, complex project management skills, and crucial ability to grasp and translate JFrog capabilities into benefits for our partners. 

In your role, your primary objective will be to excite channel partners to go-to-market with JFrog, and scale channel marketing programs that deliver both end-customer value and partner success.

As a Channel Marketing Manager in JFrog you will...

Develop and execute channel marketing strategies aligned with company goals and objectives. Identify and prioritize key channel partners, considering market trends and competitive landscape.Plan, execute and optimize marketing campaigns that generate awareness, demand generation and revenue through channel partners.Collaborate with the marketing team to create compelling content and collateral for channel programs.Work closely with channel partners to understand their business goals and provide marketing support to enhance their capabilities.Develop and deliver training programs to enable partners to effectively market JFrog solutions.Establish KPIs to measure the effectiveness of channel marketing programs.Analyze and report on the success of campaigns, providing insights for continuous improvement.

To be a Partner Marketing Manager for Channels in JFrog you need...

Bachelor's degree in Marketing, Business, or related field. 5-7 years of proven experience in channel marketing, preferably in the technology industry.Experience executing with B2B partners marketing principles and the channel landscape Experience driving and developing partner marketing enablement materials.Experienced in collaborating and communicating with senior executives.Track-record of successful collaboration with partners, sales organizations and internal stakeholder organizations.Excellent communication, interpersonal, and project management skills.Analytical mindset with the ability to use data to drive decision-making.Familiarity with DevOps space and Security is a plus.
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