Influencer Marketing Specialist

4 weeks ago


London, United Kingdom The Raeburn Group - Recruitment Full time

Our client seeksa creative and strategic Influencer MarketingSpecialist to join their team. In this dynamic roleyou will leverage your expertise in influencer marketing to developand execute impactful campaigns that partner with relevantinfluencers drive brand awareness engagement and achieve marketinggoals.

Responsibilities:

  • Identifyand build relationships with relevant influencers across variousplatforms (e.g. Instagram YouTube TikTok) who align with the brandand target audience.
  • Develop creativeinfluencer marketing campaigns that leverage different influencercontent formats (e.g. sponsored posts product reviews social mediatakeovers).
  • Negotiate contracts and collaboratewith influencers to ensure campaign objectives are met and contentresonates with the target audience.
  • Track andanalyze campaign performance metrics (e.g. reach engagementconversions) to measure the effectiveness of influencerpartnerships.
  • Stay current on the latestinfluencer marketing trends and platforms to identify newopportunities for collaboration.
  • Report oncampaign results and provide insights to optimize future influencermarketingstrategies.

Qualifications:

  • Bachelorsdegree in Marketing Communications or a related field (orequivalent experience).
  • Minimum of 23 years ofexperience in influencer marketing or a relatedfield.
  • Strong understanding of influencermarketing principles influencer identification strategies andcampaign development processes.
  • Experience withinfluencer marketing platforms and analyticstools.
  • Excellent communication andinterpersonal skills to build relationships with influencers andinternal stakeholders.
  • Ability to thinkcreatively and develop engaging influencer contentideas.

Benefits:

  • Competitivesalary and benefits package.
  • Opportunity toplay a vital role in developing and executing influencer marketingcampaigns that drive brand awareness andengagement.
  • Be part of a team dedicated toleveraging influencer marketing to achieve marketingobjectives.
  • Work in a dynamic and creativeenvironment where innovation and collaboration arevalued.
  • Contribute to a culture of datadriveninfluencer marketing and continuousimprovement.

Pleasesubmit your CV and cover letter outlining your experience andqualifications for this excitingopportunity.

Remote Work:

No



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