Paid Search Account Director

1 week ago

Manchester, United Kingdom Visualsoft Ltd Full time

Visualsoft is seeking an experienced Paid Search professional to join as a Paid Search Account that be you?

This position can be based on a hybrid basis at either our Stockton, Newcastle or Manchester City Centre offices.

As Paid Search Account Director you will be responsible and accountable for the success and delivery of Visualsofts Paid Search service. You will own a portfolio of key to mid level Paid Search clients and become the go-to key relationship stakeholder for Paid Search. Relationships and client centricity is crucial as your key objective is to grow your portfolio's return ensuring the Paid Search product/service is innovative, efficient and delivered to the highest possible quality.

Alongside this you may be required to help with training sessions for the wider department and company, whilst also assisting the Head of Department and Seniors to maintain strong Partner Relationships.

What you will be doing:

You will lead the effective execution of the clients' portfolio on all pertinent platforms of the product/service, continuously striving to achieve the clients' objectives and targets.

By leveraging our partnerships with industry leaders such as Google, Microsoft, and Shoptimised, and staying up-to-date with the latest 'best in class' technology, the Paid Search Account Director will prioritise the client's needs and adjust strategies with a proactive and strategic approach.

Strategy and impeccable execution is key to the role, ensuring that clients benefit from the Paid Search service and have a clear and transparent view of the work carried out.

Key responsibilities are:

Overall responsibility for client portfolio relationship Overall responsibility for client portfolio retention Overall responsibility for client portfolio happiness, measured by NPS & CSAT. Maintain the highest standards of Paid Search implementation and execution Continuously strive to produce the highest results for Visualsoft clients via Paid Search Coach, mentor and train other Visualsoft staff members to produce the highest quality of work for our clients. Constantly strive to improve and maintain processes and procedure documents Be the go-to within your client portfolio for all things Paid Search Identify and execute client training raising the understanding of Paid Search where required Maintain and increase efficiency of the execution and implementation of Paid Search across your client portfolio Develop the service offering to maintain best in class standard Be responsible for the commercial growth of the client portfolio Identify and assist with sales and upsell opportunities within your portfolio Handle and prepare strategy documentation within your portfolio Maintain expert knowledge at the forefront of Paid Search Stay up to date with emerging tech and trends Managing a portfolio of mid-tier clients Delegating tasks to the Executive pool where required

Requirements

This role requires someone who is passionate about digital marketing and achieving exceptional results for our clients.

What we'd like to see:

Experience either agency or client side specialising in Paid Search. Experience of Paid Search management. Experience in external Paid Search platforms and tools, analytics, forecasting and measurement. Experience in building and executing Paid Search strategies, whether in-house or for clients. Experience of ownership of client financials and how that relates to VS commercials. Client Margin, Client Revenue, Client costs, Client Overheads, Direct ROI, Overall ROI, Cross Channel attribution, displayed cross channel collaboration. Experience in taking responsibility for both client and team performance, emphasising opportunities to improve both and taking action to address underperformance. Effectively communicating the next steps for performance improvement to clients. Ability to work to tight deadlines as a team and as an individual. Strong experience in a client-facing paid media role. Experience in leading strategic client meetings using strong presentation skills. Analytical and data driven. Confident in both written and spoken communication with the ability to present to, and engage, audiences. Ability to understand complex information and relay it to clients in an effective and understandable way that demonstrates complete control over their account whilst involving them in the decision making process. Great organisation skills, accuracy and attention to detail. A commitment to personal development and learning.


Some desirables:

Experience in other digital media channels. Google Data Studio. Attribution. Google Tag Manager. Feed Management Solutions.

Benefits

Competitive basic salary with great progression options Unlimited paid holidays - yes that's not a typo Hybrid working Great working environments; our Stockton on Tees and Manchester workspaces are also dog-friendly A high-performance MacBook Health Assured Employee Assistance Programme Free eye tests and flu jabs VS Perks, have a monthly treat on us; from Amazon vouchers, PlayStation credits, ASOS, H&M to Just Eat, there's something for everyone Free breakfast, fruit, hot and cold drinks and protein shakes Friday afternoon drinks to wind down for the weekend Pension scheme to help you save for the future Cycle to work scheme Discounts across our brands Regular team social events Training & development

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