Communications Officer
4 weeks ago
Job summary
An exciting opportunity has arisen to join the Communications team at Sheffield Children's NHS Foundation Trust.
You will be a compassionate, accountable individual who treats all colleagues, patients and service users with respect and seeks to deliver excellence in their role. You will share the Trust values and be committed to equality, diversity and inclusion.
Effective communication is a vital part of providing the best possible care to children and their families. For example:
It helps patients and their families understand what to expect when they come to the Trust, alleviates concern, helps them to manage conditions at home and helps them get the support they need. It allows staff to understand the organisation they work for and play a full role in delivering the strategic objectives. It also helps to recruit the best possible employees. It helps to build reputation with partners, the community, the media and the people we serve. It helps the Trust run more smoothly by both informing and engaging people. It helps the Trust to meet its objectives, with tangible measurable actions.As a Communications Officer, you would provide general support to this work and produce the vital content - written materials, graphics, photography and video - for both internal and external audiences.
Main duties of the job
Producing written information for a variety of different audiencesand for a variety of channels, eg print, web, social media. Creating supporting resources such as videos and graphics to support accessibility - from concept through to delivering the final product. Working with people (either professionals or service users) to understand their needs and develop communications resources to support them. Managing flow of requests and information and making sure information reaches the right people, and is escalated where appropriate.
About us
Sheffield Children's is one of three independent, specialist paediatric hospitals in the country, providing dedicated healthcare for children and young people across community, mental health and acute specialist settings.
We have three overarching aims that set the direction for the Trust in our vision "to create a healthier future for children and young people."
Outstanding patient care Brilliant place to work Leader in children's healthOur commitment to rewarding colleagues is demonstrated through our brilliant reward and benefits offer including; generous annual leave entitlement and pension scheme and access to salary sacrifice schemes such as cycle to work and lease cars.
We are committed to supporting colleagues from different heritages and lifestyles while at work. This is supported through the offer we have in place for flexible working and the three equality network groups we have in place. Colleagues are encouraged to join these groups and request flexible working.
Job description
Job responsibilities
Producing videos explaining key Trust services, processes and celebrating the Trust. Supporting with the development of patient education videos Developing patient and staff case studies. Taking high quality photography around the Trust to showcase our facilities and our staff, for use in public relations and marketing materials. Developing content which can be used in a variety of mediums, such as on the Trust website, email, social media, recruitment adverts, promotional stands and posters. Developing professional looking materials to further develop the Trust brand. Collating information for media enquiries. Helping staff develop materials for conferences and presentations. Gathering initial information to support award applications. Supporting staff with internal communications projects, such as increasing take-up of flu vaccinations and promoting the staff survey. Producing regular staff updates to support Trust staff in their daily work. Responding to social media comments and queries. Supporting with staff engagement activity. Developing targeted mailing lists, to increase the relevance of information for each audience. Monitoring the main Communications inbox and ensuring appropriate filtering of information to other team members Hosting visits to the Trust. Providing other support as required for the work of the Communications Team.Inclusive Recruitment & Selection
We are committed to being an inclusive employer and accurate data capture is an important part of that to ensure we are supportive and representative. Our aim is to ensure that all applicants can see themselves in the available categories on our application form, but we recognise that some of our data capture fields are not inclusive. We have flagged this with our system provider to ask for change.
We offer encouragement and active support to applicants with additional needs, including those from ethnic minorities, with disabilities and members of the LGBTQ+ community. If you wish to adjust any aspect of the recruitment process or wish to find out more about our recruitment & selection processes, please get in touch with our Recruitment Manager:
We are continually reviewing our recruitment & selection process to support the long-term aim of Sheffield Childrens being a champion of Equality, Diversity, and Inclusion. If you have any ideas for improvement, please get in touch with Catherine Gilbert at
Trust Values
The Trust is committed to providing great quality patient care and keep children, young people and families at the heart of what we do by following our CARE values:
Compassion leading by kindness and showing empathy, understanding and respect Accountability striving to do the right thing and owning responsibility Respect value differences, tackling inequality and fostering a culture of inclusion Excellence delivering a high-quality standard of care Person Specification
Qualifications
Essential
Diploma or equivalent qualification / experience in journalism, media, or communications related subject
Desirable
CIPR membership CIPR qualification
Experience
Essential
Producing written information for a variety of different audiences and for a variety of channels, eg print, web, social media Creating high quality videos - from concept through to delivering the final product Working with people (either professionals or service users) to understand their needs and developing communications resources to support them Receiving complex, sensitive, confidential and potentially contentious information and treating that information appropriately Communicating complex, sensitive and potentially contentious information in a clear and appropriate manner Conducting research and compiling results
Desirable
Communications for a complex organisation, ideally within the NHS Supporting and advising on communications issues related to major corporate projects and events Providing advice and support to a range of staff and senior managers Working with young people and/or families Interviewing people who are going through a difficult time Developing patient case studies Evidence of a high impact campaign with measurable results Developing information materials in an accessible manner for people with additional communications needs Event organisation Effective use of social media in a professional environment
Knowledge and Skills
Essential
Excellent oral and written communication skills Ability to interview patients, family and staff in a manner that is sensitive and effective Ability to comprehend complex issues and break them down into simple, understandable steps Ability to plan work, including setting clear objectives and measures of success Proficient in the use of PC applications to create text documents and presentations Proficient in the use of professional desktop publishing software High quality and engaging digital photography Design skills An understanding of the NHS and the wider health sector Evidence of continued professional development
Desirable
Understanding of how the media works Understanding of additional communications needs, such as visual impairments, learning disabilities or literacy difficulties Understanding of public relations as a core strategic function Knowledge of other communications related fields, including marketing
Personal Attributes
Essential
Friendly and professional manner Highly developed organisational skills and attention to detail Ability to find creative solutions to challenges Ability to work well under pressure, prioritise workload and meet deadlines in an environment where there are competing priorities and tasks arise unpredictably Ability to work on own initiative but also as part of a team Flexible and cooperative approach Good problem solver Persuasive The ability to deal with emotional/distressing subjects The ability to engage people in a subject through excellent storytelling skills Inquisitive nature with interest in health issues Able to travel between multiple Trusts sites-
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