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Account-based Marketing Manager

2 months ago

London, UK, United Kingdom Intelligent People Full time

Product Marketing Manager / Senior Account-Based Marketing Manager / ABM Manager needed by a rapidly growing scale-up FinTech company. They have already tackled international expansion, and raised over $100m in funding and are valued at over $1bn


The role sits between the marketing and sales team of a new developed product which offers the agility and paced of a fast-moving startup while having the security and resources of a larger, already established scale-up business.


The ABM Manager / Senior Account-Based Marketing Manager / Product Marketing Manager will:-

  • Own the comms strategy to engage their portfolio of key target accounts.
  • Work closely with the sales team to support their pipeline using a mix of channels.
  • Own sales enablement by developing engaging content for the sales team.
  • Be able to identify what content or assets we need to reach a contact and get them to the next stage of the funnel.


The ABM Manager / Senior Account-Based Marketing Manager / Product Marketing Manager must have:-

  • Multiple years and proven experience in direct marketing within a B2B SaaS environment.
  • Strong B2B Copywriting skills.
  • Experience in evolving marketing programs based on performance data.
  • Proven experience with Hubspot or similar.
  • An ability to understand results from LinkedIn Campaign Manager and work with the Paid Digital agency to optimise campaigns.


This is an incredible opportunity for an Account Based Marketing Manager to join an incredible fintech business and be at the forefront of their new ground-breaking product.