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Online Marketing Specialist

4 months ago

Southampton UK, Hampshire, United Kingdom Talent Guardian Full time

Elevate Your Career in PPC and SEO


The role:

As a PPC and SEO Specialist, you'll play a crucial role in managing and optimizing paid search campaigns. Your primary focus will be on overseeing live PPC campaigns, setting up new accounts, and continuously refining strategies to enhance performance. This role is ideal for someone with at least 2 years of PPC experience looking to advance their career in a fast-paced, growth-oriented environment.


Key Responsibilities

  • Serve as the primary contact for all paid search inquiries.
  • Manage all aspects of Google Ad campaigns.
  • Onboard new clients and set up new paid search accounts and campaigns.
  • Optimize accounts through keyword expansion, AB testing, and ad copy creation.
  • Conduct regular optimization tasks to improve ROI.
  • Support clients with campaign management and queries.
  • Collaborate with web designers, sales teams, and clients to align strategies.
  • Provide insights to the media services team and account directors.
  • Execute paid and organic social media campaigns for our brands.
  • Identify opportunities for lead generation improvements.
  • Deliver analysis and insights to support SEO efforts.


About You

Our client is looking for someone with a passion for digital marketing and a positive, proactive attitude. This role reports to the Head of Media Services and offers significant opportunities for professional growth.


Essential Skills

  • Minimum 2 years of experience with PPC and SEO tools.
  • Experience in results-driven marketing roles with a focus on conversions and leads.
  • Strong knowledge of digital marketing and media.
  • Detail-oriented with strong quantitative skills for data analysis.
  • Strategic and commercial thinking.
  • Problem-solving skills and creativity.

Desirable Skills

  • Experience with GTM, GA4 goals and reporting.
  • Experience with Google Ads, GMC, Microsoft Advertising, and Yahoo Platform.
  • Familiarity with Meta, social paid, and organic campaign setup.
  • Proficiency in Excel for data manipulation.
  • Experience with project management systems.


Ready to take the next step in your PPC career? Apply now