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Performance Marketing Manager

4 months ago

London, UK, United Kingdom Tribal Tech - The Digital, Data & AI Specialists Full time

We are looking for a Performance Marketing Manager to join us in our Acquisition Tribe. You will report into the Director of Performance Marketing and work closely with multiple teams across the business including Engineering, Partner Growth and our wider Marketing squads. In this role you will manage a small team of performance specialists that play a pivotal role driving growth by finding new and impactful ways to grow our partner’s online businesses through our CSS shopping programme.


The Role:

  • You will be responsible for the delivery, optimising and forecasting of performance, shaping this around business targets
  • You are responsible for your team's output and with that you must be confident in managing their work and meeting KPI’s. This may require you to adapt your team's focus where necessary to drive sustainable growth.
  • You’ll be confident in analysing data, producing reports, insights, finding solutions and making decisions based on an understanding of commercial levers and your platform specialism
  • Building trusted, collaborative working relationships with external (platform) and internal (engineering) stakeholders is essential to deliver best-in-class campaigns which drive customer and revenue growth for Lyst
  • Stay at the forefront of digital marketing trends, incorporating best practices, MarTech and data advancements, and competitive insights to how we can deliver growth for Lyst and our partners


Requirements:

  • Solid experience of working in a performance marketing related role
  • Proven track record of working on and management of large scale PPC accounts across multiple markets
  • Shopping campaign experience is desirable
  • Leading innovation and testing strategies for your team and an ability to communicate concepts concisely to a breadth of stakeholders
  • Responsibilities including planning and running paid campaigns, in a high growth environment and delivering results to budget
  • Expertise in Google & Bing shopping products and managing them across multiple markets
  • Experience of working with martech or data engineering teams is desirable
  • An expert in Excel, utilising commercial data and building context
  • Experience with data visualisation tools such as Tableau, Google Data Studio, Datorama, Looker or Power BI and designing reporting templates
  • Strong critical thinking skills based on data and the ability to think laterally about solutions


Benefits:

  • Our Ways of Working: We come into the office between 2-4 days a week and we're always in on Tuesdays and Thursdays. We strongly believe that in-person collaboration and time spent together as a team allows us to deliver high impact work, but the flexibility to also work remotely supports our diverse team.
  • Time Off: In addition to the 8 statutory bank holidays, you will receive 29 holidays per year. Lyst’s holiday year runs from 1 April to 31 March.
  • Competitive Family Leave Package: This includes Enhanced Family Leave for those eligible, paid Time off for Dependents and Support for Fertility Treatment & Loss.
  • Clothing Benefit: We want you to enjoy using the Lyst app and site as much as our customers, so we provide you with a clothing allowance to use on Lyst every year. This starts at £250 when you join and increases up to £1,000 with your length of service
  • Private Healthcare: Our healthcare provider is Vitality. Your health is important to us which is why we offer all employees a comprehensive healthcare scheme from the day you start..
  • Training Allowance: We’re big on continuous learning and growth, so all employees are currently entitled to an annual training allowance of £1,000. This can be used to attend conferences, industry events, training courses and to purchase resources.
  • Pension Scheme: Our pension provider is The People’s Pension. We offer a minimum employee contribution of 5% and 3% employer contribution.
  • Eye Tests and Vouchers: Employees can make a saving on their eye test and glasses through our chosen provider. You’ll receive a free eye test every year and a discount towards glasses.
  • Cycle-to-Work Scheme: Lyst will purchase a bicycle from your chosen retailer, you will then receive a voucher to pick up your bicycle from them.
  • Transport Season Ticket Loan: Employees can apply for an interest free season ticket loan to support your travel to work.
  • Social Events: Frequent company wide social events including Christmas & summer parties, sports days, themed drinks, quizzes, cook alongs, as well as smaller team socials. We also have plenty of interest based groups such as football, running club, book club, culinary and more.