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National Account Manager

4 months ago

London UK, UK, United Kingdom The Oval Partnership Full time

Our Client is a leading non-alcoholic drinks business.

They are currently looking to recruit an experienced OOH (Out of Home) National Account Manager to join their team.


The Opportunity:


OOH NAM to join a dynamic team in the alcohol-free beer sector.

The key focusses of the role will be growing the distribution throughout the world of impulse by; winning lots of new customers whilst also growing and nurturing the existing business.


This is a team who passionately care about the brand and maintaining exceptionally high standards at all touch points of the business. They are interested in people who want to spearhead a revolution in the industry with them, who are curious, entrepreneurial, commercial, and restless to make magic happen.

The business has received widespread support and appreciation from top industry professionals, the UK’s best operators, and the media.


A day in the life in this role:

Will start with you contacting your latest new business leads that were generated from sending out buyer engagement boxes to arrange meetings for the week ahead and keep your pipeline full.

You then have a meeting with a new convenience retailer where you listen to their needs and show them how the brand can help drive their category growth.

Stop for a bite to eat in the business pub and a stroll around Regent’s park before heading off to visit one of our biggest wholesalers to chat about how to work with their Sales team to reach more end users for both businesses.

You then finish the day popping into some stores to what’s new in the world of impulse and check the brand is looking great on shelf.


Salary Range: £40k - £50k


Key Responsibilities:

  • Winning new business: win new impulse and convenience accounts
  • Activation: implement “best in class” trade plan for all new listings by working closely with trade marketing to drive trial and awareness of the brand with promotions and instore theatre to establish and grow rate of sale
  • Lead generation: work with wholesalers, buying groups and industry experts to always have a full pipeline of opportunities
  • Relationships: Create and maintain exceptional relationships with customers and internal functions
  • Growth: manage and grow our key existing icon accounts and wholesalers
  • Collaborate with similar sized FMCG brands who operate in the impulse channel to share learnings and new business ideas
  • Events: Attend key industry events to grow awareness of the brand and help win more business
  • Ownership and accountability of your targets and customer P&Ls
  • Leadership: lead cross functional ways of workings alongside Category, Supply, Marketing, Finance


Who you are:

  • Experience: You have at least 2 years FMCG experience of winning new business across the one or more of: impulse, out of home, convenience, grocery, field sales
  • New business: You have a thirst and hunger for winning new business
  • Curiosity: You are a brilliant listener, who seeks to understand more about our retailers and how we can help them win
  • Tenacity: You never give in, you find a way to win in the right way and don’t stop at the first no
  • Accountability: You are empowered to lead your channel and don’t wait to be asked
  • Creative problem solving: You have experience of using creative ways to engage with buyers and then turn that engagement into a listing
  • Category: You have an understanding of category data and can demonstrate how to create category based sell ins
  • Commercials: You have a brilliant commercial understanding of the P&L, and know how to sell and negotiate like a pro
  • Story telling: You can simplify complex messages into a clear, concise, exciting story
  • Adaptable: You are comfortable working in a fast paced environment and can juggle competing priorities
  • Rapport: You can build excellent rapport with customers and colleagues to help build trust and achieve outstanding results
  • You are passionate about the low and no alcohol sector and helping the world drink better

What’s in it for you:

  • £salary range depending on level of experience.
  • Annual bonus based on company and individual performance.
  • Vitality Health Insurance
  • 25 days holiday + 8 bank holidays
  • 3% employer pension contribution, 5% optional employee contribution
  • Life insurance
  • Employee Assistance Program
  • Share options
  • 20 x alcohol free allowance per month
  • Unlimited alcohol free
  • Flexible working

If you would like to know more please get in touch or apply today with your CV.