National Account Manager

2 months ago


UK, UK, United Kingdom Regal Full time

Who We Are:

Founded in 1984 Regal has grown into the leading UK distributor of branded tissue and household products and is one of the fastest growing FMCG wholesalers. The business operates from its purpose built 45,500 Sq. Ft office, warehouse and distribution centre on the Wirral.


Our ‘Good Business Promise’ is centred around:

  • Responsive – If we say we’re going to do something then you can have confidence we will do what we can to make it happen. We will always be quick to respond, openly communicate and look to resolve questions and queries.
  • Relatable – We understand the demands and pressures of the job and always strive to go the extra mile and have your back. We take the time to understand our partners and what matters to them both professionally and personally.
  • Results – Being personable and good people to work with shouldn’t come at the cost of high standards. At Regal we are action orientated, performance driven and committed to delivering ambitions growth targets.


Regal has strategic partnerships with the manufacturers of the UK’s leading branded paper, household, health and beauty and grocery products.


Our mission is to provide high quality, sustainable products to wholesalers, volume retailers and reseller businesses. We provide exceptional customer service, competitive pricing and speedy delivery and are continually evolving and developing our supplier portfolio.


Due to continued growth across the market, we are now looking to expand our Commercial team. This role will play a pivotal part in capturing the exciting market opportunity for further expansion within the Foodservice/OOH and Wholesale channels.



The Role

Reporting to Commercial Director, the National Account Manager role will focus on a combination of account management and driving new business. The core role will be to lead and deliver the growth opportunity over the 2-3 years through new distribution in your designated customers supported by marketing investment and new product development.


Key responsibilities will include:

  • Management of foodservice wholesalers and buying group customers across the UK
  • Negotiation and implementation of cost price increases, joint business plans and promotional support in line with Regal’s financial and brand targets.
  • Execution of any account agreements and ensure a positive £ROI for Regal and always optimise profitability.
  • Secure new listings and distribution to support Regal’s growth – incremental product range & new products brands.
  • Drive new business to develop and new accounts / channel breakthrough strategies and joint business plans.
  • Analyse market, category and account data to gain insight to develop account and channel to create selling stories and competitive advantage.
  • Stake-holder engagement- directing the workload / direction of customer projects and customer fulfilment.


Candidate Requirements


Knowledge & Experience:

  • Knowledge of the foodservice channel with experience, ideally managing national foodservice wholesalers.
  • Understanding of foodservice businesses and their ways of working including buying group head offices and key end users.


The ideal candidate will

  • Currently be working in a branded or own label FMCG business (Food or Non-Food) with Foodservice customers and/or key end users.
  • Be able to demonstrate a successful history in growing customers in a collaborative way.
  • Experience of winning new business.
  • Be willing and able to take on the responsibility for execution and delivery
  • Be pragmatic and able to think for oneself.
  • Have resilience, determination and flexibility.


In Return

You will enjoy working for an entrepreneurial family-owned business, where you will have direct access to the Commercial Director and MD. We will be there to help you push for success and growth with your customers and in your drive to win new business across the Foodservice / OOH Channel.


In short, we will do all we can to help you reach your potential. This is because people joining us comment on the truly friendly feel of the place, the energy of a business with big growth ambition, and the team ethos that exists across all departments. We value our people, and the personal skills, experience and qualities that they bring. We win and grow together, as one team.


Please Note: We have chosen to work exclusively with PT Executive; therefore, we kindly ask that other recruiters respect our decision and do not contact us in relation to this role. Thank you.



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