Digital Marketing Specialist

3 months ago

London, UK, United Kingdom MeVitae Full time

A Fairer Workplace


MeVitae is on a mission to transform the workforce, developing the most successful and innovate technology to drive diversity into organization’s across the world.


As part of the $100 million D&I tech industry, MeVitae is one of the fastest scaling D&I start-ups in the country, with some of the most influential tech investors on board, including the Cofounder of Shazam, and a director of Microsoft. Collaborating with both the European Space Agency, and Oxford University, MeVitae is constantly researching, refining, and developing the most innovative solutions, to help transform the workforce, with clients including top technology companies worldwide.


Offering a suite of AI tools to mitigate unconscious and algorithmic biases, MeVitae help’s organisations hire smarter, faster, and fairer, allowing them to build more diverse and productive teams. One such way is through our blind recruiting solution, which plugs in to redact more than 20 types of personal identifiers, including gender, ethnicity, and university from CV’s and Cover Letters, directly from a company’s Application Tracking System.


As a tight-knit team and looking for an ambitious like-minded individual to join our community. A team member keen to accelerate their career and the growth of MeVitae.


The Role

MeVitae is looking for an exceptional go-getter to join the strong team in a vibrant scale-up atmosphere. The role offers huge and accelerated personal growth potential and blends new business activities with a long-term strategy. Alongside the digital marketing specialist, you will work closely with the commercial team and founders, leading marketing campaigns and front-facing initiatives (e.g. website, blogs, social media etc.)


As a Digital Marketing Specialist you will:

  • Work with the marketing team on planning and implementing digital marketing and PR strategies to enhance brand visibility and drive customer acquisition
  • Optimise content for SEO to improve organic search rankings and drive relevant traffic
  • Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads and Linkedin Ads, monitoring budgets and adjusting strategies accordingly
  • Help plan and execute HR/ DE&I lead webinars, events and conferences
  • Work to grow social media presence across platforms, planning and executing campaigns to increase brand awareness and engagement
  • Work with the commercial team to develop and execute partner marketing campaigns and strategies
  • Assist in developing marketing content including blogs, videos and infographics


To be successful in this role you will need the following skills and experience:

  • Excellent communication skills (written, verbal and interpersonal) are a must
  • Extensive experience using digital tools including Ads & Analytics (GA4), Google Data Studio, Google Keyword Planner, Google Tag Manager, Google Search Console
  • Experience using SEO monitoring and reporting tools (e.g. SEMRush)
  • Skilled at using Word/PowerPoint/Excel/Outlook
  • Demonstratable experience running successful marketing campaigns
  • Experience building effective marketing strategies, including managing budgets
  • Passion for improving equality, diversity and inclusion in the workplace
  • Strong organisational skills
  • Ability to adapt to a fast-paced environment with changing priorities.
  • Strong attention to detail
  • Eligibility to work in the UK


Our Values

Fairness is at the core of everything we do. We believe in a world where everyone is given an opportunity to thrive, in a position where they feel challenged and valued. At MeVitae, we provide equal opportunities for all, and we care about creating an environment where each team member can learn and grow, becoming the best version of themselves. As such, we seek:

  • Humility: We really value creating a team that helps build each other up and so we look for individuals who are excellent communicators, capable of controlling and expressing their emotions to handle interpersonal relationships empathetically.
  • The growth mindset: At MeVitae, things can change very quickly so look to create a team of flexible individuals who seek opportunities to learn and grow, adjusting to new challenges with enthusiasm.
  • Transparency: Being honest and open with yourself and others, sharing knowledge generously to take the team to new heights.
  • Disruptiveness: Working with purpose to make an impact using tech for good by generating new innovative ideas and not being confined to the status quo.
  • Go-getterness: As a go-getter, you will be somebody who is passionate, ambitious, perceptive, dependable and driven, while maintaining an open mind to see things from different viewpoints and perspectives.

Benefits

  • Healthcare insurance including dental cover
  • GP and counselling sessions
  • Pension
  • Working and development budget
  • Team events and socials
  • Membership discounts
  • Cinema trips
  • Spa days and more

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