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London, UK, United Kingdom Salt Full time

Salt have partnered with an independent creative agency based in London, specialising in brand development, digital design, and storytelling for some of the world's most iconic brands, especially within the sports and entertainment sectors.


My client are seeking a highly experienced freelance Brand Strategist to join the innovative team. With at least 3-5 years of in-house or agency experience, you will bring a robust background in strategic development and brand storytelling.


You will have experience working alongside designers, marketers and with clients to create highly effective strategy for both brand and creative. The ideal candidate has a strong passion and deep understanding of the sports and entertainment industries.


This role offers the opportunity to collaborate closely with their creative and business development teams to drive innovative brand strategies for some of the world's most iconic brands from conception through execution. If you are a strategic thinker with a proven track record of success in these sectors, we want to hear from you.


Key Responsibilities:

● Strategy Development:

○ Gather and interpret information from clients and briefs.

○ Conduct brand and audience research, including data analysis and segmentation.

○ Develop and present strategic concepts and differentiation strategies.


● Project Management:

○ Assess new business opportunities and create proposals.

○ Develop project timelines and coordinate with Project Managers.

○ Lead strategy workshops and create strategy summary decks.


● Collaboration:

○ Brief and align with the creative team.

○ Develop naming strategies and creative narratives.

○ Liaise with designers to ensure strategic alignment.


● Internal and External Communication:

○ Create internal strategic plans and deliver workshops.

○ Write strategic think pieces and attend networking events.

○ Lead pitches and client presentations.


Requirements:

● Proven experience as a strategist, preferably in a creative agency.

● Strong research, analytical, and project management skills.

● Excellent presentation and communication abilities.

● Proficiency with CRM tools and content management systems.

● Passion for sports and entertainment industries.


Desirable:

● Experience in brand strategy within sports and entertainment.

● Familiarity with current marketing and branding trends


What We Offer:

● Hybrid working - 2 x office days per week (Tuesdays and Thursdays)

● Opportunity to work with a talented and passionate team

● Supportive environment

● Free in-office breakfast on Tuesdays

● Regular team socials



August start date


Please attach your CV and Folio - relevant applications will be responded to ASAP