Lead Generation Specialist

3 days ago

London, United Kingdom Broadridge Trading & Connectivity Solutions Full time

Job DescriptionAt Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you're passionate about developing your career, while helping others along the way, come join the Broadridge team.Broadridge is growing We are seeking a LeadGen Specialist to join our team in the UK The LeadGen Specialist will be a member of the LeadGen team within Broadridge's Global Sales, Marketing and Solutions Organization reporting to the Head of International Lead Generation. This individual in this role will be responsible for identifying potential customers, generating new business opportunities, and managing leads through the sales pipeline. You will work closely with the sales and marketing team to ensure that our company's sales goals are met.Responsibilities Match Broadridge products and services with client pain points, using comprehensive knowledge and proof points to explain how our solutions meet customer needsGenerate leads and build relationships by nurturing warm prospects and finding potential new sales opportunitiesCollaborate with the sales and marketing team to develop strategies for reaching sales targetsManage and maintain a pipeline of interested prospects and engage sales executives in next stepsIdentify best practices for refining the company's lead-generation playbookUtilize Salesforce, cold calls, and email to generate new sales opportunitiesBuild long-term, trusting relationships with prospects to qualify leads as sales opportunitiesProactively seek new business opportunities in the marketSchedule appointments for sales representatives to meet with prospective customersTrack progress towards meeting sales goalsUse customer relationship management (CRM) software to manage leads and sales activitiesStay up-to-date on market trends, competition, and industry developmentsAttend networking events and trade shows to build relationships and generate leadsProvide regular reports on sales activities and results to managementQualificationsMinimum of 2-3 years of experienceBachelor's degreeProficiency with Salesforce or other CRM softwareMulti-lingual preferred (German and French will be an advantage)Experience in client services, or sales support role a plusStrong communication skills with the ability to convey information effectively over the phone; the ability to clearly articulate a message to attract attention and buy-in. Must also effectively communicate in writingAbility to influence others, and persuade them to change their minds or behavior; The ability to communicate information and ideas in speaking so others will understand and change their perspective and/or consider other perspectivesAbility to demonstrate active listening. Take time to understand the points being made by others, ask questions as appropriate and not interrupt at inappropriate timesMust be service oriented and demonstrate capability to actively look for ways to helpAbility to deal with rejection and be persistent in the face of pushbackWe are dedicated to fostering a collaborative, engaging, and inclusive environment and are committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a company-and ultimately a community-that recognizes and celebrates everyone's unique perspective.

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