Digital Analytics

2 weeks ago

London, United Kingdom Quest Search and Selection Ltd Full time

**The Company**

Quest Search and Selection is partnering with this multi-brand retail business that prides itself on being one of the world's largest retailers within the gifting, accessories, toys, and jewelry sector, working with some of the biggest brands in the UK andinternationally.

**The Role**

In this Digital Analytics & Insights Manager role, you will be collaborating with the CRM and Digital Marketing teams to identify opportunities to retain and acquire new customers via developing acquisition programs, RFM, and understanding the customer LTV.

**Key responsibilities for this Digital Analytics & Insights Manager position will include -**
- Lead and develop a roadmap towards a best-in-class digital analytics function and improve digital analytics capabilities
- Implementing dashboards for Trading, CRM, Digital Marketing, UX, and products to enable teams to effectively utilize available data
- Provide training and ongoing support to analytics users
- Report on brand marketing campaigns and all media (in conjunction with our agencies) and content performance, including social media reach, engagement, and conversions
- Identify the target audience, competitors, current trends, and likely future trends to make recommendations

**To be successful in this Digital Analytics & Insights Manager position, you must have -**
- Proficiency in digital analytics, tag management, and data visualization tools
- Previous experience within e-commerce or B2C
- Understanding of limitations of digital analytics tools, tracking methods, and data protection
- Ability to interpret and disparate data to produce actionable insights
- Able to present, articulate ideas and workings clearly

**Benefits of this Digital Analytics & Insights Manager position -**
- Bonus Potential of up to 5-8%
- Generous Staff Discounts
- Contributory pension
- Hybrid working - 2 days in office
- Free parking
- Life Assurance
- Being part of a global business

Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.

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