Senior Talent Attraction Manager

2 weeks ago


Croydon, United Kingdom Future Personnel Ltd Full time

**MAIN AREAS OF RESPONSIBILITY**

As the marketing specialist in the team, you will lead on creating and developing a range of marketing activities, content and communications to enhance our brand reach, and evolve our strategy to help identify, attract, engage and secure talent in linewith the wider teams objectives. Responsibilities will include:
Developing a Digital Marketing strategy and goals in line with the TA&R team objectives
Developing powerful content, resources and channels to communicate Federation vision & values, ethos, culture and promote our Employer Value Proposition
Building persuasive, evidence-based cases for marketing activity across new and existing channels
Researching audiences, preferences and discovering trends in order to optimise marketing and re-marketing
Developing the use of programmatic and paid social (PPC) campaigns and deliver campaigns that drive ongoing engagement and remarketing across all our platforms (LinkedIn, Google, Facebook/Instagram, TikTok, Twitter, etc.)
Regularly monitoring campaigns to ensure they are running as per best practice and optimised to meet targets and budgets
Building strong and trusted relationships with leadership teams in academies to help develop and deploy approaches to more local marketing and promoting within the local community
Writing and curating content (case studies, interviews and insights) to produce regular blog articles, news letters and informative digital content to showcase our people and achievements across the Federation
Developing organic SEO optimisation strategies that increase the company website's search engine results rankings

**QUALIFICATIONS & EXPERIENCE**

The role would suit someone with a creative flair and who has a love for all forms of media (written, video, social and podcasts). We want someone who is passionate about creating engaging, informative and persuasive digital marketing campaigns and greatcontent. We are looking for:
A passionate marketer who believes in the power of creativity to help attract and engage talent
Someone who is highly motivated to utilise their skills and experience to help make a difference
A great communicator with strong written and verbal communication skills
Someone who is collaborative and enjoys working with people
Someone who is knowledgeable and passionate about education, and has an interest in employer branding, communications and talent acquisition
Someone with an innovative mind-set and approach to tackling problems
Someone who is able to multitask and work on multiple projects whilst prioritising objectives without getting flustered
Someone to thrive in an autonomous (but supportive) environment, proactive and can think outside the box
Someone with excellent interpersonal, written and verbal communication and presentation skills
A critical reader of the press and existing content and able to see what's missing or not being talked about.

**WE ARE SHORTLISTING FOR THIS ROLE NOW



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