Social Media Lead

2 weeks ago

Lincoln, United Kingdom Duncan & Toplis Full time

Marketing | Full-time | Lincoln

As Social Media Lead, you will be responsible for our digital presence across social media channels and other online platforms to ensure brand consistency and reach.

**What does this role involve?**:
The Social Media Lead role involves managing campaigns from initial planning to execution and ongoing optimisation, engaging target audiences whilst building brand awareness and driving lead generation.

**Content**:
You will generate educational and thought leadership audience-focused content as well as establish an effective social media strategy to maximise results per channel to support business objectives.

You will manage paid advertising campaigns and report on their effectiveness using analytics tools.

**Time management**:
You will create and manage a content calendar to ensure timely posting and a consistent brand voice across all channels.

You will monitor and respond to social media interactions, cultivating relationships with followers whilst managing our online reputation, ensuring a quick response time to comments and messages.

**Skills and experience**:

- have excellent written and verbal communication skills and a detailed understanding of social media management and analytics tools
- have the ability to develop and execute social media campaigns successfully
- have strong creative and organisation skills with a keen eye for detail
- be experienced in managing multiple social media channels

**Join Duncan & Toplis**:
From flexible working arrangements and time-matched volunteer hours to online fitness classes and mental health support, at Duncan & Toplis we're committed to helping our people maintain a healthy and balanced lifestyle.

We help our team to develop their talents and encourage ambitious individuals to progress their careers and expand their professional and personal capability with fully supported training and CPD.

Our values of trust, partnership, and inclusivity are at the forefront of everything we do.

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