Communications Officer

**Amazing Apprenticeships is a leading organisation in the education sector. We promote the benefits of apprenticeships and technical education across England, working with key organisations, including the Department for Education, employers (ranging from large, well-known brands to local SMEs) and around 4,500 schools.**

**Our mission is to ensure that everyone can access high quality information about their options, and that we have an apprenticeship system that enables individuals from all backgrounds to be able to access them.**

As the Comms Officer, you will assist with and be responsible for elements of the delivery of communication and marketing strategies which support the growth of Amazing Apprenticeships, in line with business objectives, and agreed campaign plans.

You will also:

- Ensure that our audience needs are at the heart of all our communications.
- Be a guardian for maintaining the brand vision, tone and style for all communications and marketing activity.

**Training and development**

You will participate in a detailed training programme. supporting you to learn about all aspects of the business and to develop new and existing skills, including:

- Communications and marketing activity.
- Responding to enquiries.
- Maintaining our internal systems, including our in-house CRM system 'The Hub'.
- Understanding the breadth of our work and how to communicate this with our audiences.

**Main responsibilities**

**Delivering the comms plan**
- Assist with the planning, creation, maintenance and execution of the overarching comms plan, including all communications activities.
- Work across multiple and complex projects.

**Campaigns, PR and Comms**
- Assist with the planning, creation, maintenance and execution of individual campaign plans.
- Create news stories and press releases for website and external news sites.
- Maintain and grow media contacts and opportunities.

**Delivering engaging comms activity**
- Maintain the consistency of the company brand in visual identity and tone of voice.

**Design and creative**
- Assist with the creation of visual assets to support the Communications Manager, including social posts, resource imagery, project specific assets, and more.
- Create and edit short form videos and webinar recordings, including the creation, proofing and editing of subtitles.

**Reporting and analysis**
- Assist with the maintenance of distribution lists and CRM.
- Monitor and highlight trends for increasing audience engagement.
- Support the communications and marketing team with administrative tasks as and when needed.

**Requirements**:
**Experience**
- 3+ years of experience in a communications role, e.g. PR/media, content writing, digital marketing role.
- Experience of Mailchimp or similar platform.
- Experience of managing and maintaining social media channels.
- Experience of copywriting e.g. press releases, news articles, blogs etc.
- Experience of editing and proofreading content to a high standard.
- Experience of managing multiple tasks/projects in a busy environment.

**Essential**
- Excellent communication and writing skills.
- Extremely high attention to detail.
- Proactive attitude and problem-solving ability.
- Strong communication and inter-personal skills.
- Ability to be discreet and uphold confidentiality.
- Excellent time management and organisational skills, with the ability to work across multiple and complex projects.
- Strong IT skills (MS Word, Excel)

**Desirable skills**
- A relevant qualification in Communications/Marketing and/or a CIPR/CIM qualification.
- Experience of Co-schedule, Content cal or similar social media planning software.
- Experience of filming and editing short form video content.
- Experience of using photography or film to record events for marketing purposes.
- Experience with design software (Adobe suite, including Photoshop, InDesign and Illustrator, or online platforms such as Canva).
- Experience of writing for a variety of audiences including, young people, parents, schools, private and public sector.
- Experience of using databases.
- A flair for creativity.
- Ability to write in a fun and interesting manner that will grab the attention of the target audience, as well as using the relevant tone of voice.
- Understanding of the Education & Skills sector.

**Salary & location**

In addition to our fantastic benefits, we are offering a starting salary of **£22,000 per year**.

You will typically work **37.5 hours per week**, Monday - Friday, 08:30 - 17:00 (finishing at 16:30 on a Friday). Flexible working to fit in with school hours would be considered.

This role will be based in Hitchin, with occasional travel.

**Job Types**: Full-time, Permanent

**Salary**: £22,000.00 per year

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Hitchin: reliably commute or plan to relocate before starting work (required)

Application question(s):

- Can you please tell us why you would like the role and how you meet t