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Head of Marketing

2 weeks ago

London, United Kingdom EMR Full time

**Head of Marketing**

**Basic salary: £80,000- £100,000**

**London**

A global risk management specialist based in London is seeking a Head of Marketing to design and execute the Marketing Communications Strategy in line with the global strategic plan. This includes the development of strategic messaging, brand development,planning and evaluation, digital and visual marketing, media relations, and social media.

**Responsibilities**:

- Leading the strategic Marketing and Communications functions to maximise the external influence
- Development of strategic marketing that drives business development and leads by promoting new products and services
- Develop and deliver a strategic communications and marketing plan that drives lead generation and brand identity
- Design and distribute digital and visual marketing content
- In conjunction with the PR agency, implement the wider PR strategy regionally & worldwide
- Build effective and trusted relationships at all levels of the business and work collaboratively with each of the business units
- Support key stakeholder engagement & other enterprise initiatives that drive internal education on new product features

**Requirements**:

- Significant Marketing Communications experience in B2B financial services or professional services
- Demonstrated ability to develop and implement a successful digital communication strategy
- Knowledge and understanding of the media and an ability to advocate and represent the organisation
- Excellent written communication and copywriting expertise, plus great presentation skills and creativity
- Considerable project management and change management experience, including knowledge of how to bring new programs and products to market
- Excellent interpersonal skills and ability to engage and collaborate with a diverse range of internal and external stakeholders
- UK experience is essential

Get in touch with Hayley at EMR to discuss in more detail.