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Head of Commercial Planning

3 weeks ago

Brentford, United Kingdom Brentford Football Club Full time

**Job Title: Head of Commercial Planning**

**Department: Commercial**

**Reporting To: Commercial Director**

**Location: Vantage**

**Salary: Competitive**

**Closing Date: 03 December 2024**

**Regulated Role: No**

Brentford FC is a bit different to other Premier League football clubs. We put our fans first, we are a true community club and while we are financially sustainable, we are not afraid to take calculated risks. We take huge pride in our environment and culture within the Club which focuses on development, inclusion and not being afraid to think differently.

Being progressive, humble and respectful while sticking together as one team across the Club guides how we work and the decisions we make each day.

We also firmly believe that a diverse workforce is a better workforce which will help us develop ideas, solve problems and ultimately grow Brentford FC.

We play in a brand-new stadium, 15 minutes from Heathrow in vibrant west London.

We will never forget where we have come from, but we are excited about the future that lies ahead.

Come join us.

**Inclusion Statement**

**Safeguarding Statement**

**The Role of the Head of Commercial Planning**

Brentford FC has an exciting opportunity for a new Head of Commercial Planning. This is a brand-new role, reporting to the Commercial Director. The person will play the lead role within an expanded Commercial Planning and Operations Department. The main purpose of the role is to lead a department that provides material support to both the Partnership Sales and Partner Servicing departments. This department will design, develop and deliver efficient and consistent processes that better enables those functions with the tools and information they need to generate revenue from new partnerships, drive renewed or incremental revenue from existing partners and deliver and demonstrate value to existing partners

**Main Accountabilities**

Build and lead an expanded Commercial Planning and Operations Department in order to centralise a number of enabling services to create more effective and efficient partnership sales and servicing processes including:

- Support the sales team and sales process, including joining sales meetings and pitches and co-ordination of the research & insight and design team.
- Manage the roll-out of a new partnership sales and inventory management platform.
- Undertake inventory audits to define assets, quantities, delivery costs and pricing.
- New partnership asset development including ideation, identification and design.
- Creation of management dashboards and reporting processes.
- Lead the internal approval process including working closely with legal colleagues.
- Support the operational delivery of various partnership rights including player appearances and partner events and activations.
- Manage an existing team of two direct reports with scope to grow the team in the future
- Support the Commercial Director in assessing the feasibility of international tours and friendly matches

**General Club Accountabilities**
- To ensure compliance with all relevant Club policies, including safeguarding, health and safety policies and with specific reference to the data regulations (GDPR and PECR)
- To ensure compliance with the Club’s Code of Conduct
- To ensure compliance with all relevant legal, regulatory, ethical and social requirements
- To build and maintain good working relationships both internally and externally, maintaining a professional image at all times when representing Brentford FC
- To keep confidential any information gained regarding the Club and its personnel
- To maintain a flexible approach to work at all times
- To ensure compliance with all Matchday Safeguarding processes and the Club’s Safeguarding Policy and processes
- To ensure compliance with the Club’s Code of Conduct
- To actively embed equity, diversity and inclusion into the operations and strategy of your team, in line with our EDI strategy.

**Key Internal Relationships**
- Commercial Director
- Other members of the Club’s Board and Executive Committee
- Partnerships Sales
- Partner Services
- Research & Insights
- Marketing
- Brand & Creative
- Venue Operations
- Fan Relations
- Corporate Affairs
- Finance
- Legal
- HR

**Person Specification - Essential Characteristics**
- Previous experience in sponsorship rights management and/or delivery
- Strong leadership and management skills with the ability to inspire and motivate team members
- Ability to align planning processes with long term business objectives
- Ability to thrive in a fast-paced industry and sector
- Ability to operate with credibility at a senior level
- Ability to remain calm under pressure and exert a positive influence
- Outstanding written, verbal and interpersonal communication skills

**Person Specification - Desirable Characteristics**
- Professional, confident, self-motivated and enthusiastic
- A positive, bright and energetic demeanour
- Numerate and data-driven with