Demand Generation Manager
2 days ago
Job Title: Senior Marketing Manager - Demand Generation
Location: Shoreditch (Hybrid – 3 days per week onsite)
Duration: 12 months contract
Max. Budget: £70k to £90k per annum + paid holidays + pension or £400 - £470 per day Inside IR35
The Opportunity:
- As a Demand Generation Marketing Manager for UKI, you will be responsible for a broad range of outbound and inbound marketing programs to drive qualified leads and resulting pipeline. Working closely with the regional campaigns teams you will create demand through digital campaigns, email nurturing, webinars, content syndication, ABM and other tactics to drive and progress qualified leads.
- You will be a highly motivated team player who is extremely organized, eager to learn and progress. You are confident at managing numerous projects simultaneously and have a strong sense of responsibility, accountability, and urgency in everything you do.
What you'll do:
- 7+ years of experience working in B2B technology enterprise marketing, ideally in a SaaS environment
- Track record of delivering pipeline targets through inbound & outbound marketing
- Experience of working in a matrixed organisation to develop marketing campaigns in partnership with multiple sales & marketing teams
- Relationship builder & effective partner to the sales team, ensuring all plans and activities are aligned and driving towards common revenue goals
- Analytical skills to measure and report on efficiency of marketing campaigns and programs.
What you'll need to succeed:
- BA/BSc Degree or higher
- This is a multi-disciplinary role, giving broad exposure across all areas of marketing. The successful candidate will have a demonstrated track record of achievement, proven ability to learn quickly on the job and manage multiple projects simultaneously
- Experience with marketing software such as Marketo, Drift, Salesforce, ON24, and more.
- Ability to learn new technologies, products and systems quickly.
- Previous experience developing, executing and managing events, webinars, partner marketing initiatives, customer engagement programs, online advertising, sponsorships, target account marketing, hospitality and direct marketing campaigns
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