Category Manager

3 days ago


Newbury, West Berkshire, United Kingdom Niche Recruitment Ltd Full time £60,000 - £80,000 per year

Are you ready to step into a pivotal role at the heart of sales and marketing strategy?

If you're passionate about spotting commercial opportunities and love using data to shape category growth, this Category Manager opportunity at Freixenet Copestick could be the perfect next step.

Freixenet Copestick are a major player in the UK's drinks market and we're proud to be the UK's leading supplier of Sparkling Wines With an extensive portfolio across Still Wine, Sparkling Wine, Beer and Spirits, this is an exciting opportunity to be an integral part of the next phase of growth.

As Category Manager, you'll sit between the sales and marketing teams, playing a vital role in shaping strategy through insights and data analysis. Working directly with retailers and agency partners, you'll become a go-to source of commercial knowledge and shopper insight. This is a fantastic opportunity to take ownership of your work and influence key decisions across the business.

This hybrid role is based in the Newbury office three days a week and comes with a competitive salary and benefits package including private health cover, annual bonus scheme, enhanced pension contributions and maternity/paternity pay, EV car scheme and free charging at HQ, income protection insurance, and generous staff discount on great wines.

Key Responsibilities:

  • Act as a key partner to major UK retailers, managing relationships and providing tailored insight to drive growth.
  • Interpret complex data sets from Circana, Kantar, Dunnhumby and others, translating findings into actionable recommendations.
  • Collaborate closely with sales and marketing teams to influence strategy and support product sell-in with compelling data narratives.
  • Lead regular market analysis and competitor reviews to inform future plans and support business growth.
  • Deliver category planning, brand days and internal performance reviews with clarity and confidence.
  • Identify new commercial opportunities through insight and external agency partnerships.

Skills & Experience:

  • Proven experience in category management, ideally within FMCG.
  • Strong analytical skills and an ability to extract insight from multiple data sources.
  • Confidence using tools such as Kantar, Circana and Dunnhumby.
  • Skilled presenter, comfortable working with stakeholders across all levels.
  • Organised, commercially aware and collaborative by nature.
  • Interest in the wine, beverage or grocery sectors is advantageous.

We are dedicated to creating an open and inclusive working environment, and this starts with our recruitment practices. We try to ensure that everybody who is interested in joining our team has equal opportunity and ability to start that journey with us. We intend to have flexible and accessible hiring practices and will make every attempt to adapt to your needs throughout. We welcome any requests for adjustments in our processes.

Niche Recruitment is proud to be managing the recruitment of this role on behalf of Freixenet Copestick. If this sounds like your next step, please apply now or contact Niche Recruitment to discuss further.


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