Commercial Marketing Manager, UK

Music is Universal

It's the passionate and dedicated team at Universal Music who help make us the world's leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.

Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.

We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email

The A Side: A Day in The Life
We are looking for a Commercial Marketing Manager with some experience of working with Clients and managing relationships, but this role will give plenty of room to learn and the right candidate will be excited to take on a variety of new tasks.

You will be joining a team responsible for pitching releases from our label & artist partners to all key streaming services within the UK. Our team works across a large range of releases from high-charting album campaigns through to developing artists. The role will cover a broad range of musical genres, for example, dance, electronic, indie, alternative, pop, country, hip-hop and rap, across both UK domestic and international artists.

You will be responsible for looking after a range of allocated DSP partners, primarily focussing on pitching Virgin Music Group's global repertoire to UK DSP teams.

The role is extremely dynamic and fast-paced. You will need to be very detail-oriented and be able to pull together key information from various sources and present it in a clear, concise manner back to partners.

You will be comfortable interpreting data and trends from a range of sources, including but not limited to streaming data, charts, social media, live and others.

You will be comfortable adapting to change whilst ensuring communication stays consistent and clear.

You will work closely with the Senior Commercial Marketing Manager and the wider Commercial team, having complete responsibility for your own allocated DSP partners. You will be expected to be proficient in all forms of presenting, comfortable hosting partner meetings & have a strong knack for relationship building.

The person in this role needs to be hard working and conscientious, have a data-led approach to narrative storytelling and pitching and have a built-in passion for music.

The B Side: Skills & Experience

• Account lead for a number of Streaming services (DSPs)
• Building & maintaining relationships
• Presenting upcoming & ongoing priorities
• Presenting upcoming & ongoing DSP initials to marketing & label management teams
• Securing commercial marketing opportunities for Virgin Music Group's artist and label partners
• Managing/submitting release pitches in DSP partner tools, quality control/editing pitch information
• Meet regularly with DSPs to present ongoing and upcoming priorities – maintaining relationships and securing the best opportunities for our releases
• Representing Virgin Music Group in meetings with artist and label clients, supporting them in planning release strategy and audience development
• Building newsletters for weekly DSP communications
• Contributing Commercial perspective to Virgin Music Group internal planning meetings
• Representing Virgin Music Group in meetings with artist/label clients, supporting them in planning release strategy and audience development
• Tracking/analysing performance of releases via various data platforms
• Recording new release & ongoing DSP editorial placements for communication to our label & artist partners
• Attending & representing VMG at events including but not limited to gigs, conferences, in person meetings and more
• NOTE: some of these will take place outside of standard working hours
• Assisting with the running of the team, organising meetings, taking and distributing of notes, general admin
• Building decks for DSP presentations and internal meetings

Person specification

• Understanding of and passion for current music and social trends with a wide understanding of broader contemporary culture
• Actively involved in the music scene, preferably with a passion for attending live shows
• Pre-existing DSP relationships desirable
• Experience of managing client relationships
• Excellent administrative and time management skills
• Highly detailed orientated and outstanding attention to detail
• Ability to remain calm when working under pressure and to deadlines
• Self-motivated and able to deal with the routine tasks as well as the more challenging aspects of the role
• Able to prioritise and identify key tasks within a rapidly changing work schedule
• Great IT skills - particularly in Excel, PowerPoint, Google Suites, MailChimp amongst others, as well an ability to learn and have a good comprehension of various IT infrastructures
• Excellent written and verbal skills e.g. Confident to re-write or adapt marketing texts as and when necessary
• Enthusiasm and a willingness to learn and take on new tasks that may arise

Benefits

• Group Personal Pension Scheme (between 3% and 9%)
• Private Medical Insurance
• 25 paid days of annual leave
• Interest Free Season Ticket Loan
• Holiday Purchase scheme
• Dental and Travel Insurance options
• Cycle to Work Scheme
• Salary Sacrifice Cars
• Subsidised Gym Membership
• Employee Discounts (Reward Gateway)

Just So You Know…

The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.

Job Category
Marketing, Streaming & Digital Media