Brand Development Manager

1 week ago


Newcastle upon Tyne NE, United Kingdom Dipping Donuts Full time

Brand Development Manager

Location: Newcastle upon Tyne
Type: Full-Time
Reporting To: Company director

About Dipping Donuts

At Dipping Donuts, we're more than just a donut brand — we're a movement powered by creativity, innovation, and a bold vision for the future of food experiences. Rooted in community and quality, we're building a national franchise network that redefines how people connect with sweet indulgence.

As we continue to grow, we're seeking passionate, forward-thinking leaders to join us and shape what's next.

About the Role

As Brand Development Manager, you'll play a key role in driving the next stage of our brand's evolution. You'll combine strategy with creativity to build a consistent, powerful brand identity and help expand our franchise network across the UK.

This role is ideal for someone who thrives at the intersection of marketing, strategy, and business development — someone who can think big while managing details that deliver real results.

Key Responsibilities

Brand Strategy & Positioning

* Develop and execute brand strategies that strengthen our market position and boost awareness in the QSR and franchise space.

Franchise Development

* Support the growth of our franchise network through recruitment, onboarding, and ongoing brand support and training.

Brand Consistency & Guardianship

* Ensure brand guidelines are followed across all locations, campaigns, and communications.

Campaign Planning & Execution

* Lead the planning and rollout of national and regional campaigns — including new product launches and seasonal promotions.

Performance Tracking & Insights

* Monitor performance metrics and turn insights into actionable marketing and brand strategies.

Internal Culture & Advocacy

* Promote brand values internally, ensuring all teams and partners represent the Dipping Donuts ethos.

What We're Looking For

* Proven experience in Food & Beverage brand management

* Strong strategic thinking and creative problem-solving skills

* Exceptional communication and presentation abilities

* Solid understanding of brand-building and franchising models

* Passion for building and growing brands

* Business Management graduate (or equivalent experience preferred)

The Perks

* £55,000–£60,000 per annum salary

* 28 days holiday pay

* Pension scheme

* Quarterly performance bonus

* Opportunities for long-term growth and national leadership within a fast-expanding brand

Why Join Dipping Donuts?

* Be part of a bold, growing brand entering an exciting expansion phase

* Work in a dynamic, innovative team environment

* Take on high-impact work that directly shapes our national presence

* Enjoy a competitive package and opportunities to advance

* And of course — the donuts are as good as they look

Job Type: Full-time

Pay: From £55,000.00 per year

Benefits:

  • Company pension
  • Store discount

Work Location: In person



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