Head of D2C Content

7 days ago


Chertsey, Surrey, United Kingdom Samsung Electronics Full time £80,000 - £120,000 per year

Position Summary

Why join our team?

At Samsung Electronics Europe, you will be part of a dynamic and innovative environment where your ideas will shape the future of technology and digital transformation. As a globally recognised leader in electronics and innovation, we are on a journey to deliver premium, personalised experiences to our consumers across our multi-touchpoint ecosystem.

Join us in launching a newly formed centralised Content CoE (Centre of Excellence) operation, responsible for delivering the highest quality creative output & mass-producing all D2C content required for the whole European region.

Role and Responsibilities

What Will This Role Achieve?

The main purpose of this role is to establish & manage and act as the operational backbone of the new European centralised Content Coe. The Head of D2C Content will be the main liaison between Suwon Office, EU16 Subsidiaries & the Content CoE appointed agency. This role will be responsible for ensuring content processes, quality standards & governance frameworks are aligned and delivered to the highest standard.

Your key responsibilities

  • CoE Leadership

    • Set up and lead a scalable, European centralised content COE that supports all European D2C channels, delivering creative excellence and a premium brand experience.

    • Align content creation & operations processes & workflows with the agency, Suwon Office and EU16 subsidiaries ensuring SLAs are hit and KPIs are achieved.

    • Manage the newly formed Content CoE (circa 80 people), ensuring each of the 3 teams (Content Creation, Content Operations & Chertsey Studio) are performing to the highest standard.

    • Manage the Content CoE budget & Contract, continuously identifying areas for efficiency & optimisation.

·Creative Direction & Governance

  • Ownership & governance of the creative output of the Content CoE, ensuring the highest level of creative is delivered.

  • Align all content, accessibility, shop app and S.com guidelines with the relevant teams in Suwon, ensuring that the CoE is 100% compliant to guidelines at all times.

  • Ensure creative direction, tone of voice & brand guidelines are applied consistently across all content produced.

  • Keep up to date with emerging media, technological & cultural trends, keeping the brand at the forefront of creative innovation.

  • Build frameworks to measure content effectiveness & continuously optimise creative output.

·Stakeholder Management

  • Act as primary point of contact for the appointed CoE agency (Content creation, content operations & Chertsey Studio).

  • Act as point of escalation for subsidiaries.

  • Conduct regular check-ins with the agency PMO to review processes, resolve bottlenecks & drive efficiency (Weekly, Monthly & Quarterly)

  • Oversee agency adherence to SLAs, KPIs & quality standards.

  • Provide consolidated feedback from Suwon office and EU16 subsidiaries to the agency to improve CoE output

  • Facilitate knowledge sharing between markets to promote best practices and re-use of content

  • Present regular performance updates to senior leadership

  • Partner with local market PICs to capture all sub requirements, campaign calendars & feedback.

·Processes

  • Create, implement and continuously optimise the briefing templates required for JIRA briefing.

  • Design GSMC folder structure for all workflows and continuously monitor usage and optimise where necessary.

  • Work with the agency on a continuous basis to identify and implement AI efficiency tools into the standard processes.

What we need for this role

To be successful, you will possess the following skills and attributes:

  • Experience and/or Degree education in business, marketing, sales

  • Experience in content, creative strategy or brand storytelling, ideally within a D2C operation

  • Proven track record of developing engaging and premium content and marketing assets that drive engagement and conversion

  • Deep understanding of digital culture, social platforms & the evolving media landscape

  • Exceptional creative judgment with the ability to balance brand storytelling with commercial objectives

  • Strong leadership skills with experience scaling large teams & building cross-functional collaboration

  • Strong understanding of content governance, workflows & localisation requirements

  • Excellent project management & process optimisation skills

  • Strong interpersonal and communication skills with the ability to engage stakeholders across multiple geographies

  • Organised, structured and calm under pressure

  • Experience in a fast paced, multi division, global company

  • Ambitious and progressive, proactive and willing to work outside comfort zone

What does success look like?

  • Successful launch of new centralised Content Coe to deadline

  • Improved efficiency & quality in content delivery across EU16

  • Positive feedback from subsidiaries on new Content CoE

  • Consistent adherence to brand, legal & quality standards/guidelines

  • Increased re-use of centralised content across multiple Subsidiaries

Skills and Qualifications

Benefits of working at Samsung include

  • Hybrid working - 3 days in the office and 2 days at home per week

  • Bonus scheme linked to individual, team and company performance

  • Car allowance

  • Healthcare cash plan or private medical –family cover

  • Income protection

  • Enhanced pension contribution

  • Three volunteering days each year

  • Flexible benefit portal and contribution of £55 per month - including travel insurance, gym membership, season ticket loan, Tastecard, dental insurance and more

  • Holiday - 25 days plus bank holidays and an additional day off for your birthday

  • Access to discounts on a wide range of Samsung products

  • Access to a discount shopping portal

A note on equal opportunities

We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location, at: You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here: https://europe-


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