Performance Marketing Lead

Why Smart?

Look forward to working with Australia's leading and most trusted provider of Employee Management Services, making the benefits of salary packaging, novated leasing, and fleet management readily available to employers and their employees.

Working at Smart offers more than a job. It is a dynamic workplace that matches the enthusiasm for the work you do and ambition for an exciting fast-paced career. We have all been hired for a purpose and a reason.

Every day you will be part of a team that helps support fellow Australians - many working in essential services, corporates, government, and not-for-profits - to take home more money in their pay packets. 

Are you a strategic and hands-on digital marketer ready to drive growth? We are seeking a Performance Marketing Lead to join our Marketing team on a 11-month max term contract. In this pivotal role, you will develop and implement performance marketing strategies across digital channels, including search engine optimisation, paid search, digital remarketing, display, and broadcast media.

You will manage relationships with external agency partners, lead a small digital team, and collaborate with cross-functional teams to align marketing strategies with business objectives. Your expertise in data-driven analysis will help optimise campaigns and maximise return on investment.

• Develop and execute performance marketing strategies across digital channels (SEO, paid search, remarketing, display, broadcast).
• Manage and brief external agency partners, ensuring clear goals and service level agreements.
• Write and coordinate paid media briefs, managing internal stakeholder approvals.
• Oversee campaign implementation, monitoring, and optimisation using data-driven insights.
• Collaborate with Brand, Customer Squad, Customer Growth, and Product teams.
• Manage and allocate marketing budgets for optimal spend and ROI.
• Build and maintain a roadmap of marketing activities, ensuring timely delivery.
• Monitor and report on key performance metrics, providing actionable recommendations.
• Lead, mentor, and engage a digital team of two, fostering a culture of continuous improvement and innovation.
• Stay up to date with industry trends, tools, and best practices.
• Role model company values and drive team engagement and performance culture.

• Demonstrated experience in digital marketing, including team leadership and digital brand strategy execution.
• Proven experience managing website and SEO strategies, with a focus on user experience.
• Demonstrated ability to implement and analyse performance-led digital activity.
• Experience with marketing automation (Eloqua preferred).
• Strong stakeholder management skills, with experience in fast-paced B2B and B2C environments.

What's in it for you?

Smart team members enjoy a range of benefits designed to support flexibility, wellbeing, reward, and growth:

• Smart Leave, an additional week of leave each year
• Free lunch every week
• Up to 20 weeks Paid Parental Leave with superannuation contributions and a Return-to-Work Bonus
• Make a Difference Days – paid days off to volunteer for the community and environment
• Discounted retail vouchers
• Salary packaging and novated leasing benefits (of course)
• Free flu vaccinations
• Employee Share Plan

Grow with Purpose

At Smart, we're driven by purpose and performance. We support individual and team growth via varied learning opportunities, open communication, and leaders who work to get the basics right – quality and regular one to ones, clear goals and success metrics, and growth conversations.

Show us you have what it takes

If this sounds like the opportunity for you and you have something to offer, we'd love to hear from you. APPLY ONLINE today.
Our Talent Acquisition team will be in touch to discuss next steps. If you require any adjustments to the recruitment process or are seeking part-time work, let us know—we're here to understand.

Our Commitment to Diversity and Inclusion

We're committed to Equality, Diversity and Inclusivity. We welcome all people to join our team — including Aboriginal and Torres Strait Islander peoples, veterans, people with disability, people who identify as LGBTQ+, all gender identities, people of any socioeconomic status, age, race, national origin or ethnicity.

We're proud to hold diversity and inclusion accreditations, including:
- WGEA Employer of Choice for Gender Equality since 2019
- DCA Inclusive Employer 2023–2024
- Member of Reconciliation Australia's RAP network

Please note: all successful candidates will be required to complete background checks including a police clearance prior to confirmation of employment. Candidates must have unlimited Australian work rights to be considered for this role.

Respectfully, no agencies please.