Creative Lead, Performance Marketing

4 days ago

London, Greater London, United Kingdom MANUAL Full time £90,000 - £120,000 per year

We're looking for a world-class creative lead to own the creative strategy and execution for our entire performance marketing engine. Obsessed with driving performance outcomes, you will be the creative heart of our growth team, responsible for developing the concepts and frameworks that stop thumbs, drive clicks, and generate millions in revenue. You will lead a team of strategists and work hand-in-hand with our channel owners to build a high-velocity creative testing machine across Meta, TikTok, YouTube, and beyond.

This is a pivotal role that sits at the intersection of data, psychology, and craft. You won't be making ads in a silo; you'll be on the front lines of growth, using performance data as your inspiration and business results as your ultimate measure of success. You will have the resources and mandate to build a truly data-informed creative function that is a key competitive advantage in our market.

This hybrid role is based three days per week in our London HQ.

What you'll do

  • Lead the creative strategy for all performance channels – Develop and own the overarching creative strategy for acquisition, ensuring a constant flow of fresh, channel-native concepts designed to drive performance.
  • Build and manage a high-velocity testing system – Implement a rigorous framework for creative testing and iteration, enabling us to rapidly learn and scale winning concepts across channels.
  • Translate data into actionable creative insights – Dive deep into performance data with channel managers to understand what's working and why, transforming those insights into compelling creative briefs for your team.
  • Manage and mentor a creative performance team – Lead, coach, and inspire a team of creative strategists and production partners, fostering a culture of curiosity, speed, and accountability.
  • Partner with channel owners and brand – Act as the key creative partner for our performance marketing leaders, ensuring your team's output is perfectly aligned with their channel needs while upholding brand integrity.
  • Master channel-native formats – Become our in-house expert on what makes creative effective on each platform, from TikTok trends and YouTube pre-roll hooks to static ads on Meta.
  • Drive creative innovation – Constantly seek out new formats, trends, and production methods to ensure our creative is always cutting-edge and delivering breakthrough results.

Who you are

  • 7+ years of experience in a creative role with a heavy focus on performance marketing or direct response, either in-house at a high-growth DTC company or at a performance-focused agency.
  • A portfolio that overwhelmingly demonstrates a mastery of direct-response creative that drives measurable business outcomes (e.g. customer acquisition, ROAS), not just brand awards.
  • Fluent in the language of performance marketing; you think in terms of CTR, CVR, CPA, and LTV and can articulate how creative choices impact these metrics.
  • An expert in understanding the creative nuances of each major platform (Meta, TikTok, YouTube, etc) and have a proven ability to create high-performing, native content for them.
  • A player-coach who is equally comfortable developing a high-level creative strategy, writing a sharp creative brief, and providing direct, actionable feedback on an edit.
  • Highly analytical and hypothesis-driven; you see creative as a series of testable assumptions, not just a matter of taste.
  • An exceptional communicator who can inspire a team, sell a concept, and build strong, collaborative relationships with analytical stakeholders.

  • VP, Creative Performance

    1 week ago

    London, Greater London, United Kingdom Maneuver Marketing Full time £80,000 - £120,000 per year

    Build, Scale & Operate Leading DTC Brands alongside A-Players Maneuver MarketingOur Vision, Mission & Success are fuelled by our commitment to be a driving force of positive change to the health of everyday consumers, providing conscious, high-quality & innovative supplement products.In just 5 years, we kicked off our own DTC Health & Wellness brand from...

  • Creative Strategist, Performance Marketing

    1 week ago

    London, Greater London, United Kingdom MANUAL Full time £60,000 - £100,000 per year

    We're looking for a deeply curious and analytical creative strategist to be the brains behind our performance creative. You will be the critical link between data and ideas, responsible for uncovering insights in our campaign performance and translating them into powerful concepts for future ads. You will spend your days in our ad platforms and analytics...

  • Creative Strategist, Performance Marketing

    2 weeks ago

    London, Greater London, United Kingdom Beauty Pie Full time £40,000 - £80,000 per year

    At Beauty Pie, we don't believe that the very best beauty products should be full of the excessive hidden markups that other luxury brands charge.We collaborate with the world's leading labs so you can get direct access to our exceptional collection of extraordinary skincare, makeup and more - minus the unfair extra costs. If you'd like to join us for the...

  • Creative Strategist, Performance Marketing

    1 week ago

    London, Greater London, United Kingdom Beauty Pie Full time £40,000 - £80,000 per year

    At Beauty Pie, we don't believe that the very best beauty products should be full of the excessive hidden markups that other luxury brands charge.We collaborate with the world's leading labs so you can get direct access to our exceptional collection of extraordinary skincare, makeup and more - minus the unfair extra costs. If you'd like to join us for the...

  • Digital Performance Manager

    4 days ago

    London, Greater London, United Kingdom Stopgap - Marketing, Digital & Creative Recruitment Full time £40,000 - £60,000 per year

    We're looking for a motivated, analytical and creatively driven Digital Performance & Web Optimisation Manager to supercharge digital marketing and elevate performance across SEO, PPC, UX, websites and campaign creative. London based offering hybrid working. £40,000The CompanyOur client is a B2B events organisation, based in central London.THE ROLEThis is a...

  • Creative Marketing Team Lead

    5 hours ago

    London, Greater London, United Kingdom Lightricks Full time

    Who we areLTX is pioneering a new era of visual rendering tools that empower professionals and creators across creative industries such as Advertising, Creative Marketing, 3D Design, Animation, and more. Our latest release, LTX-2, unites high-quality synchronized audio and video generation, native 4K fidelity, long sequences, and radical efficiency - all in...

  • Performance Marketing Lead

    2 days ago

    London, Greater London, United Kingdom Canva Full time

    Job DescriptionJoin the team redefining how the world experiences design.Hiya, g'day, mabuhay, kia ora, 你好, hallo, vítejteThanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.Where And How You Can WorkThe buzzing Canva London campus features...

  • Marketing Manager

    4 days ago

    London, Greater London, United Kingdom Stopgap - Marketing, Digital & Creative Recruitment Full time £50,000 - £70,000 per year

    Drive brand strategy and marketing for an award-winning Build-to-Rent (BTR) brand. Open to candidates with residential property experience agency side as well as inhouse for a residential developer.4 days a week in the office in Central London. 1 day working from home.As Marketing Manager you will be responsible for marketing new BTR schemes, engaging...

  • Creative Strategist

    1 week ago

    London, Greater London, United Kingdom Maneuver Marketing Full time £60,000 - £120,000 per year

    Build, Scale & Operate Leading DTC Brands alongside A-Players Maneuver MarketingOur Vision, Mission & Success are fuelled by our commitment to be a driving force of positive change to the health of everyday consumers, providing conscious, high-quality & innovative supplement products.In just 5 years, we kicked off our own DTC Health & Wellness brand from...

  • Commercial Marketing Manager

    4 days ago

    London, Greater London, United Kingdom Stopgap - Marketing, Digital & Creative Recruitment Full time £35,000 - £40,000 per year

    We're on the hunt for a creative, commercially-minded B2b Marketing Manager to join a growing London Content Agency that's shaking things up.PermanentB2B AgencyCentral London - Hybrid 3 dpwUp to £40kAbout The CompanyUK's leading membership and branded content agency creating award-winning content. They specialise in working with membership bodies, creating...