Fractional Demand Generation Marketer

1 day ago

City Of London, United Kingdom Via Full time

Fractional Demand Generation Marketer (Remote / Flexible Start) An international professional services firm is seeking a Fractional Demand Generation Marketer to drive growth, increase engagement, and enhance overall market presence. This is an exciting opportunity for a creative and data-driven marketer who enjoys building impactful campaigns and seeing measurable results. Start Date: Flexible The Role In this role, you'll take ownership of developing and executing multi‑channel demand generation strategies designed to attract, nurture, and convert leads. You'll collaborate across sales, content, and product teams to ensure marketing efforts align with wider business goals. Key Responsibilities Design and deliver integrated demand generation campaigns across multiple channels. Create and optimize landing pages, forms, and other lead capture tools to improve conversion rates. Collaborate with content teams to produce compelling blogs, whitepapers, and case studies. Track and analyze campaign performance (CTR, conversion, ROI) to inform strategy and improve outcomes. Stay ahead of industry trends, technologies, and competitor activity to refine marketing approaches. About You You're both strategic and hands‑on, comfortable blending creativity with analytics to deliver results. Requirements 3+ years of experience in demand generation or digital marketing. Bachelor's degree in Marketing, Business, or a related field. Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms (e.g., Salesforce). Strong written communication skills and an ability to craft persuasive messaging. Proficiency in analytics tools (e.g., Google Analytics, HubSpot) and understanding of SEO and PPC. Nice to Have Experience with emerging technologies or innovative demand generation techniques. Marketing certifications or industry‑specific knowledge. Experience mentoring or leading within a marketing team. What's on Offer Flexible working hours and remote options. Opportunity to make a measurable impact within a high‑performing, collaborative team. Competitive compensation aligned with experience and contribution. A supportive, innovative, and inclusive work environment #J-18808-Ljbffr

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