? (15H Left) Programmatic Manager

2 weeks ago


Wakefield, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer In2023! Full time

We are on the hunt for a Performance Media Manager – Display & Programmatic for a fast growing ecommerce brand who are known for innovation and high quality products.
They are looking for a skilled & data-driven specialist in programmatic, display & video to support the Head of Performance Marketing in expanding digital reach.
This is an amazing opportunity to play a key role in a truly innovative environment, joining a forward-thinking team dedicated to creativity and continuous improvement .
The growth opportunities are endless in this brand.
The successful candidate will be responsible for managing programmatic and display advertising efforts, focusing on customer acquisition and brand visibility.
Working closely with the rest of the performance marketing team, they will drive strategy, execution, and optimisation across programmatic channels to enhance reach and improve return on investment.
Key Responsibilities: Lead the development and implementation of programmatic and display advertising campaigns Use data-driven insights to optimise campaigns, including bid adjustments, targeting refinements against audiences and/or placements and creative rotations to improve efficiency and maximise ROI.
Develop audience segments for programmatic campaigns, leveraging first-party and third-party data insights for more precise targeting.
Collaborate with PPC, Paid Social, and other marketing channels to create a cohesive media strategy that enhances our overall brand presence.
Contribute to regular performance reporting, analysing metrics and offering actionable insights to the wider team and business.
For much more information please apply immediately



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