Product Marketing Manager

5 days ago


High Wycombe, United Kingdom Fs1 Recruitment Full time

Our award-winning client is seeking a Product Marketing Manager to join their company on a permanent, full-time basis, your core role entails spearheading product marketing initiatives with a keen eye on operational efficiency.
Your key duties include supervising the daily operations of the product marketing team to ensure the efficient implementation of marketing strategies.
Key responsibilities: * The successful Product Marketing manager will lead product marketing initiatives with a focus on operational efficiency.
* Drive B2B marketing initiatives to boost membership, qualifications, and business goals.
* Enhance organizational visibility by articulating and promoting value and message in existing and new markets.
* Collaborate with key business areas to develop and execute marketing strategies.
* Oversee daily functions of the product marketing team and budget.
* Allocate resources strategically to ensure timely and well-organized campaigns.
* Provide comprehensive reporting to shape decisions that elevate the brand and foster long-term growth.
Key skills/requirements: * B2B and B2B marketing experience * Extensive experience in integrated multi-channel campaigns, especially digital marketing.
* Strong analytical skills and budget management experience.
* Proven track record in team and line management.
* Proficient in digital media planning and CRM database utilization.



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