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Digital Marketing Specialist

1 month ago


Wakefield, Wakefield, United Kingdom Gravity Head Office Full time

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Gravity Head Office. As a Senior PPC and SEO Executive, you will be responsible for driving our online visibility and traffic through a combination of search engine optimization (SEO) and pay-per-click (PPC) advertising.

Key Responsibilities

  • Develop and implement SEO and PPC strategies to improve online visibility and drive traffic to our website.
  • Manage and optimize digital marketing campaigns across various platforms, analyzing data to maximize ROI and improve ad performance.
  • Stay up-to-date with industry trends and best practices to maintain a competitive edge in the fast-evolving digital landscape.

Requirements

  • Bachelor's degree or equivalent marketing qualification.
  • At least 3 years' experience working in marketing across online and offline channels in a similar role.
  • Highly analytical person with a natural interest in digital marketing and the ability to confidently allocate paid-marketing budgets.

What We Offer

  • Salary up to £45,000.
  • Career development potential – we love to promote and develop from within.
  • Central location, close to train station and major bus routes.
  • Discounted rates for Gravity sites and products.
  • Employee Assistance Program.
  • Contributory health insurance.
  • Subsidised food and drink on sites.
  • You will be based in our state-of-the-art head office, where we probably have the best pool table and darts boards in Wakefield.

About Us

We are Gravity, where having fun matters. We are the UK's biggest name in active entertainment, offering up to 30 activities from e-karting to augmented reality bowling, and much more. We are now inviting applications for a Senior Marketing Executive who will be based in our Head Office in Wakefield and will be our subject matter expert on PPC and SEO.