Digital Marketing Specialist
1 month ago
About the Role:
This Digital Marketing Executive role is an exciting opportunity to join a renowned company as a key member of their Marketing team. Reporting directly to the Group Marketing Manager, you will be responsible for coordinating online campaigns for the company and its subsidiaries, ensuring they stay ahead of their competitors.
Key Responsibilities:
- Closely liaise with the Marketing Manager and Marketing Director to ensure seamless campaign execution.
- Populate and update all social media platforms daily to maintain a strong online presence.
- Increase engagement and followers, and keep the company ahead of its competitors.
- Create detailed reports from social media channels, PPC, Magento, and Google Analytics.
- Review and update Group websites to maximize SEO.
- Review competitor activities, including their websites.
- Manage database management and analysis.
- Manage email campaigns, including offer emails and newsletters, and carry out detailed reports.
- Write creative briefs and brief designers.
- Proofread company literature and documents.
- Undertake market research.
- Implement paid digital advertising on Google Ad, social media, and other platforms.
- Organize and record podcasts with industry experts.
- Create content for industry magazines, press releases, blogs, website content, product descriptions, and broadcasting.
- Support sister companies with digital marketing campaigns.
Requirements:
- Strong proof-reading skills and accountability.
- Good social media knowledge, SEO, and Google analytics.
- Very proactive.
- Strong writing skills.
- Strong communication skills.
- Excellent teamwork skills.
- Interest in developing within a Marketing team.
- Organizational skills.
- Flexible, able to work on various projects at the same time, often to tight deadlines.
- Eye for detail.
- Able to work under pressure.
Company Benefits:
This is a fantastic opportunity to work with a renowned company that offers excitement and scope in this role. They are based in modern offices in Wakefield with an amazing environment and are offering a competitive salary with good benefits.
Location:
Leeds, York, Bradford, Wakefield, Dewsbury, Sheffield, Barnsley, Doncaster, Castleford, West Yorkshire.
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