Casino Player Retention Manager
5 days ago
About EveryMatrix Ltd:
We offer cutting-edge iGaming software, content and services to 200 customers worldwide. Our solutions cater to casino, sports betting, platform and payments, and affiliate management.
Join us as we continue to innovate and push boundaries in the iGaming industry.
Job Description:
We are looking for a seasoned CRM Manager to lead retention marketing efforts for our clients. This role requires expertise in CRM marketing and familiarity with retention marketing tools.
Responsibilities:
- Design and implement retention marketing strategies for multiple clients
- Execute weekly and monthly retention marketing campaigns for varied player groups
- Create and launch promotions and bonuses to boost player engagement
- Analyze and report on campaign performance, ensuring alignment with KPIs
- Maintain open communication channels to ensure team alignment and goal achievement
- Ensure adherence to regulatory requirements for online gambling in relevant jurisdictions
Skills and Qualifications:
- Proven experience in CRM marketing and retention marketing tools
- Proficiency in English and fluency in Danish or Swedish/Dutch
- Familiarity with online gambling promotions and regulated markets
- Understanding of successful marketing strategies and ability to coordinate content creation
- Previous experience in regulated markets and VIP campaigns is advantageous
Salary: Estimated annual salary range $80,000 - $110,000 based on location and experience.
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