Energy Marketing Specialist

7 days ago


London, Greater London, United Kingdom News Corporation Full time

About the Role

We are seeking a highly skilled Energy Marketing Specialist to join our team at News Corporation. As an Energy Marketing Specialist, you will be responsible for developing and executing marketing strategies that drive demand generation in the Middle East region.

The ideal candidate will have significant experience in B2B demand generation marketing, preferably with a focus on integrated campaigns or similar across the Middle East. Experience within the energy industry is preferred, but not required.

Key responsibilities include:

  1. Developing compelling value propositions to drive GTM marketing communications strategy into target segments.
  2. Implementing, planning, developing, and measuring integrated Europe and Middle East marketing programs to align with the buyer's journey.
  3. Analyzing campaigns and targets daily to ensure strategies have a measurable ROI.

Requirements

  • Strong analytical capabilities and ability to think strategically.
  • Familiarity with marketing tools, platforms (HubSpot, Eloqua, On24, etc.), Salesforce, Google Ads/Analytics, and reporting skills.
  • Proven content marketing capabilities, including strategy, writing, creation, and execution of marketing assets across multiple media.

What We Offer

As an Energy Marketing Specialist, you can expect a competitive salary range of $80,000 - $110,000 per year, depending on experience. In addition, we offer a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.



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