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Ecommerce Director

1 month ago

London, Greater London, United Kingdom 360 Resourcing Solutions Full time
Director of Ecommerce

Our client, a leading retail brand, is seeking a seasoned Ecommerce Director to drive strategic growth and excellence in their ecommerce division. As a key member of the leadership team, you will be responsible for developing and implementing a comprehensive ecommerce strategy that aligns with the company's growth plans.

Key Responsibilities:
  • Develop and implement a comprehensive ecommerce strategy that aligns with growth plans
  • Identify market trends, competitor activities, and customer preferences to optimize the online platform
  • Build and lead a high-performing ecommerce team, providing strategic direction and mentorship
  • Utilize analytics to track KPIs and provide regular reports to the board
  • Collaborate with marketing and agency teams to optimize conversion rates and CX
  • Ensure SEO markers are hit to ensure traffic flows to the website
  • Track and demonstrate the value of online in generating leads and driving store footfall
  • Oversee the user experience, designing and implementing strategies to enhance website usability and discoverability
Requirements:
  • Proven track record in scaling ecommerce operations with a deep understanding of omnichannel retailing, ecommerce technologies, and digital marketing
  • Adaptable, customer-first leader who thrives in fast-paced environments and fosters a collaborative culture
  • Good understanding of omni-channel, including 'bricks & mortar' retail
  • Highly growth-focused with an understanding of the commercials across the business
  • Proven experience in tracking leads and customer touchpoints throughout their journey
  • Experience of working with brands that have multiple stores across the UK
  • Familiarity with emerging trends and technologies in the ecommerce landscape
  • Experience in website management and functionality
  • SFCC (PWA kit) platform or other composable, headless storefront knowledge would be advantageous
  • Analytical mindset with the ability to interpret data to influence strategic decisions