Marketing Analytics Specialist
3 days ago
Marketing Analytics & Effectiveness Specialist
£60,000 - £70,000 + benefits
Hybrid Working
Lorien is seeking a highly skilled Marketing Analytics & Effectiveness Specialist to join our team. As a key member of our marketing department, you will play a crucial role in supporting our clients in improving marketing-driven profit growth through the design, coordination, and delivery of effective initiatives.
About the Role
- Develop and implement data-driven marketing strategies to drive business growth and improve marketing effectiveness.
- Collaborate with cross-functional teams to design and deliver marketing campaigns that meet business objectives.
- Analyze complex data sets to identify trends, opportunities, and challenges, and provide actionable insights to inform marketing decisions.
- Develop and maintain relationships with clients to understand their business needs and provide tailored solutions.
- Stay up-to-date with industry trends and best practices in marketing analytics and effectiveness.
Requirements
- Proven experience in marketing analytics and effectiveness, with a strong understanding of data-driven marketing strategies.
- Excellent analytical and problem-solving skills, with the ability to interpret complex data sets and provide actionable insights.
- Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams and clients.
- Experience with data visualization tools and technologies, such as Tableau or Power BI.
- Ability to work in a fast-paced environment and prioritize multiple projects and deadlines.
What We Offer
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- Flexible and hybrid working arrangements.
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