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Marketing Analytics Specialist

2 months ago


London, Greater London, United Kingdom Silverdrum Full time
About the Role

Silverdrum is seeking a highly skilled Marketing Analytics Specialist to join our team as a Consultant. As a key member of our analytics team, you will be responsible for leading Marketing Mix Modelling projects from conception to completion, ensuring our clients' marketing strategies are data-driven and effective.

Key Responsibilities
  • Client and Project Leadership: Spearhead Marketing Mix Modelling projects, maintaining and expanding client relationships, and ensuring our analytics solutions substantially impact their business objectives.
  • Analytical Expertise: Use your profound knowledge in Marketing Mix Modelling to oversee end-to-end analytical projects, leading a talented team of Consultants, Analysts, and Senior Analysts, delivering transformative insights that redefine client marketing strategies.
  • Strategic Advisory: Convert complex Marketing Mix Modelling outputs into strategic actions, establishing yourself as a trusted advisor and subject matter expert by translating intricate analytical results into clear, impactful marketing recommendations.
Clients & Commercials
  • Client Relationship Management: Take an active role in managing client interactions and projects, delivering beyond expectations and nurturing strong relationships with key stakeholders both internally and externally.
  • Commercial Growth: Identify and seize new business opportunities, enhancing Silverdrum's reputation as a leader in innovative analytics and client service.
Talent & Culture
  • Leadership and Development: Mentor and guide team members, championing a culture of high performance and continuous professional growth, promoting an environment where learning and excellence in project delivery are paramount.
Future Growth & Product
  • Innovative Contributions: Play a crucial role in the development of pioneering solutions and analytical methods, collaborating with specialist teams to advance our service offerings in line with market demands.
Technical Capabilities
  • Technical Proficiency: Demonstrate expertise in a variety of analytical tools and techniques, including R, SQL, Python, Excel, and PowerPoint, to craft compelling presentations and deliver exceptional insights.
  • Quality Assurance: Ensure all analytical outputs meet the highest standards of accuracy and relevance, tailored to each client's specific needs.