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Head of Advertising Sales

2 months ago

London, Greater London, United Kingdom DAZN Full time
Unlock New Revenue Streams with DAZN

As the Head of Brand Partnerships, you will be responsible for driving revenue growth from sponsorship within the Global Sales team based in London. Your primary objective will be to enhance the revenue stream from sponsorship, working closely with the VP Global Sales to develop innovative sponsorship packages that maximize revenue from DAZN's inventory across multiple sports rights and territories.

Key Responsibilities:
  • Develop and execute a brand direct strategy in line with the agency sales approach
  • Assess existing DAZN inventory and sponsorship packages to identify opportunities for growth
  • Collaborate with the VP Global Sales to develop go-to-market approaches for key opportunities, including European domestic football leagues, women's football, UK boxing, and more
  • Develop new business and revenue streams from multiple regions around the globe, including untapped potentials in MENA and China
  • Work closely with brand direct and sponsorship sales teams in other markets to increase coverage of global brands
Requirements:
  • Senior-level experience working in sponsorship sales within a club, league, or federation
  • Broad understanding of the sports sponsorship landscape and its nuances
  • Visibility of brands interested in sponsorship opportunities, whether within the EU or other regions
  • Robust network of senior sponsorship or marketing contacts
  • Experience in creating innovative sponsorship packages that deliver on brand objectives
  • Extensive knowledge of sports, multiple markets, and the sports marketing space
  • Ability to communicate and present to budget holders at senior levels
  • Proven track record of sales within sports sponsorship
  • Exceptional people management and communication skills