Digital Marketing Innovator Role
2 weeks ago
We are a rapidly growing training platform for runners, committed to helping everyday runners become outstanding by providing world-class coaching and community.
Our goal is to reach millions of subscribers in the next five years and become the go-to training platform for runners worldwide.
Job OverviewThis exciting Digital Marketing Innovator role offers you the opportunity to work across key areas of our growth & digital marketing function: Performance Marketing, CRM, App Store Optimisation (ASO), SEO, and Web Design.
You will be supporting across our key digital marketing functions listed below, gaining diverse, hands-on experience in each:
- Performance Marketing: Assisting in the development and execution of paid media campaigns (e.g., on Meta and TikTok) and collaborating with our agency to optimize campaign performance.
- CRM: Supporting the team in building customer relationships through targeted campaigns, helping manage email marketing, push notifications, and more.
- App Store Optimisation (ASO): Learning how to improve Runna's visibility in app stores through keyword optimization, reviews, and creative assets.
- SEO: Gaining exposure to content creation, keyword research, and strategies to drive organic search growth.
- Conversion rate optimisation: Collaborating with designers to ensure optimal user experiences across our site, while learning the fundamentals of UX, experimentation, and conversion rate optimization (CRO)
Your primary focus will be on driving business growth through innovative digital marketing strategies and tactics, ensuring alignment with our overall business objectives.
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