Marketing Performance Specialist

3 weeks ago


Manchester, United Kingdom SEFE Marketing & Trading Ltd Full time

SEFE Marketing & Trading Ltd is seeking a skilled Marketing Performance Specialist to join its team. This role will involve developing and maintaining marketing measurement tools, processes, and reports for all BAU marketing activity and channels.

The ideal candidate will have excellent data analysis skills, be commercially minded, and possess strong planning and time-management skills. They will also be able to work closely with colleagues across the full Marketing Communications team.

The salary for this position is estimated to be £50,000 - £70,000 per annum.

Key Responsibilities:
  • Marketing Measurement and Reporting:
    • Develop and maintain marketing measurement tools, processes, and reports for all BAU marketing activity and channels.
    • Analyse business and customer data to inform the marketing strategy.
  • Research Projects:
    • Plan, organise, and implement qualitative and quantitative research projects.
    • Lead on bi-annual Customer and Broker Satisfaction Surveys.
  • Data Analysis and Interpretation:
    • Analyse customer and business data to develop marketing segmentation in all markets.
    • Conduct market intelligence research to support strategic business decision-making.
  • Collaboration and Communication:
    • Work closely with colleagues across the full Marketing Communications team.
    • Deliver regular reporting for all marketing activity.
Requirements:
  • Completed training or degree in analytics, research, marketing, or comparable qualification.
  • Experience overseeing and delivering projects, analysis and reporting for business purposes.
  • Excellent planning and time-management skills, able to multi-task and meet tight deadlines.
  • Commercially minded, with strong financial acumen.
  • Fluent in spoken and written English; knowledge of German, French and Dutch would be an asset.
  • Willingness to travel between European Sales offices, as required.


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