Academic and Communities Marketing Specialist

4 weeks ago


London, Greater London, United Kingdom Surface Measurement Systems Ltd Full time
Marketing Coordinator Job Description

Surface Measurement Systems Ltd is seeking a highly skilled Marketing Coordinator to support the execution of project plans and timelines to deliver marketing campaigns on time across different platforms internationally.

Key Responsibilities
  • Execute Email Strategy: Design and send marketing emails to a pre-agreed schedule, following a particular brief, segmenting the data, and dispatching.
  • Graphic Design: Work with Internal Design Lead and Product Managers to assist with design projects on marketing collateral, including the production of basic event banners and business cards, and corrective fine tuning of company brochures, documents, and other marketing collateral.
  • Website Management: Keep website up-to-date and contribute to designing and deploying new products and content as necessary, while also monitoring/augmenting SEO performance.
  • Online Shop Curation: Work with Global Marketing Manager to keep online shop catalogue up-to-date and ensure orders are fulfilled in a timely manner, in line with company branding standards.
  • Social Media: Work with Social Media Lead to deliver on social strategies, create basic design content, and post on company's platforms.
  • eLearning: Work with Marketing Scientific Specialist to gather, process and publish eLearning Course on online platform.
  • Marketing Collateral Translation and Updates: Coordinate content updates with global office and scientific teams to translate brochures into target market languages, and update old instrument brochures to bring in line with current branding standards.
  • Marketing Collateral Stock Management: Monitor stock of key marketing collateral & branded item stocks, dispatch as needed to remote staff, and restock as necessary.
  • Database Management: Process incoming data and import into database.
  • Database Reporting: Produce reports on database and recommend/undertake corrective action to improve overall quality.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field, or with relevant commensurate experience.
  • Digital marketing expertise, including SEO/SEM, social media, email marketing, website management, and digital advertising.
  • Ability to coordinate well between various departments.
  • Strong ability in Excel.
  • Experience in using Adobe Photoshop, Adobe Indesign, and preferably Adobe Premier Pro.
  • Good mind for analysing data and identifying prevalent trends.
  • Preferred: Experience in the scientific instrumentation industry or related B2B field.
  • Preferred: Experience of working with technical, engineering or scientific products.
Our Company

Surface Measurement Systems Ltd is a leading manufacturer of state-of-the-art laboratory instrumentation for particulatesolids characterization based on sorption science. Our products are sold worldwide into leading R&D industrial laboratories as well as government and university environments.

Bonus Scheme

A company-wide bonus scheme, so every employee shares in the business' success.

Training

Full training in various marketing systems, CRM, planning software, AI, and more, with an eye always kept on the future.

Flexibility

With 1-day of remote working a week, and an ability to shift your hours in the day to suit your schedule.

Room to Excel

SMS is growing & exploring new ventures, products, & approaches to business, leaving ample opportunity for driven candidates to succeed.



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