Paid Media Strategist

2 days ago


Burton upon Trent, Staffordshire, United Kingdom greene king Full time
Company Overview

Greene King, the country's leading pub company and brewer, is a 220-year-old institution with a passion for delivering great British hospitality. Our mission is to pour happiness into lives, making us the pride of the industry.

We have something special, deeply rooted in our history, creating the business we are proudly known for today. Our 39,000-strong team is the guardians of this heritage, striving to provide an exceptional experience for our customers.

Salary: £35,000 - £45,000 per annum, depending on experience.

Job Description

Your role as Paid Media Executive involves supporting the Paid Media Manager in delivering the paid media strategy, building brand awareness, and growing audiences. You will work closely with the broader digital team to ensure paid media investment aligns with every aspect of the business.

  • Assisting in campaign coordination, supporting briefing, forecasting, creative production, and trafficking.
  • Working closely with the digital team to identify opportunities to reach new audiences, drive traffic to the website, and footfall into our pubs and restaurants.
  • Interpreting campaign results via regular weekly reporting and post-campaign analysis to provide learnings and recommendations.


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