Digital Media Strategist
3 weeks ago
We are an award-winning eCommerce digital media and creative agency, supporting a portfolio of UK and international clients across the Retail and Hospitality sectors.
About the RoleWe are seeking a talented Digital Media Strategist to join our Newcastle digital media team. The ideal candidate will be responsible for managing paid media activities, including advertising campaigns, and market analysis.
Key Responsibilities:- Manage and deliver on paid media marketing activity with a focus on paid search.
- Implement the paid media marketing strategy to acquire new customers and maximize performance of existing customer base.
- Plan and implement strategies across paid channels with a focus on Google Ads.
- Discover and explore new opportunities for paid media to support brand growth.
- Analyze Google Analytics and other performance data to generate marketing strategy and performance reports.
- Drive innovation and explore new paid media opportunities.
- Collaborate with Senior E-commerce Manager and stakeholders to create a successful digital environment.
- Proven experience in media management, advertising, and campaign management.
- Circa 3+ years dedicated Paid Search experience.
- Proficiency in using Google tools such as Google Ads.
- Strong analytical skills with the ability to interpret data and trends.
- Excellent communication and negotiation abilities.
- Ability to work effectively in a fast-paced environment.
- A creative mindset with a strategic approach to media planning.
The salary for this role is around £45,000 - £60,000 per annum, depending on experience, and we offer a range of benefits including competitive pension scheme, generous holiday allowance, and training opportunities.
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