Youth Culture Marketing Lead
2 weeks ago
Sports Brand Development Position Available
Nike (New) is a leader in the global sports industry, empowering individuals to achieve their goals by embracing diversity and fostering creativity.
About the Role
You will collaborate with our dynamic London team, working closely with cross-functional groups including Sports Marketing, Communications, and Social & Community Impact teams. Key connections include the EMEA Energy Marketing team at our European Headquarters, as well as relationships with cultural networks, influential figures, and wholesale partners.
Your Responsibilities
This challenging position involves building strategic partnerships with key individuals and communities, driving brand presence across UK & Ireland, and amplifying key concept map stories through creative marketing campaigns.
Competitive Salary: £70,000 - £90,000 per annum, based on experience.
Required Skills:
- Demonstrated experience working in culture marketing and/or within youth culture
- Ability to build and partner with cultural networks in London
- Strong understanding of London youth culture and ability to create strategic connections
- Experience in creative marketing concept development and execution
- Track record of project execution in cultural marketing
- Passion for Nike brand and its intersection with sport and youth culture
Leadership Qualities:
- Instils Trust: Demonstrates honesty and honors commitments
- Fosters Effective Teamwork: Facilitates constructive dialogue and multiple perspectives
- Ensures Accountability: Takes ownership and monitors performance
The Ideal Candidate Profile
We seek a motivated individual with a fresh perspective to contribute to our team's success. As a cultural marketer with a keen eye for innovation, you will help drive creativity and stay ahead of the curve in the ever-changing youth culture landscape.
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