Digital Insight Strategist
21 hours ago
We are seeking a passionate and ambitious Digital Insight Strategist to join our innovative team. The goal is to deliver actionable insights from digital data, enhancing the market strategy.
Key Responsibilities:- Ensure accuracy and efficient data collection across multiple brands, managing tagging and tracking across multiple brand websites, managing cookie consent and staying up-to-date with privacy regulations.
- Monitor digital analytics metrics, report on trends, and identify opportunities.
- Analyze digital data, build an in-depth understanding of the customer and user behaviors.
- Evaluate campaign, onsite, and A/B test performance – conversion, funnel analysis, user journey, etc.
- Support channel managers (e.g., Web, SEO, PPC, etc.) in understanding channel performance and help drive strategies.
- Experience working in a data-driven marketing role (e.g., Digital Analyst, Marketing Analyst, Digital Marketing Executive, etc.).
- Experience working with GA4 and using reporting/data visualization tools such as Looker (or similar).
- Comfortable working with large and complex data sets, pulling out insights, and presenting to senior stakeholders.
- A self-starter who thrives on challenges and loves solving problems.
This is a fantastic opportunity for someone looking to supercharge their career in the world of digital and marketing data. We offer a generous benefits package, with lots of opportunity for development and a salary of up to £35,000.
Please apply to this advert or get in touch with Sophie at Forward Role for more details. As an industry-leading recruitment agency, we continually receive new assignments to work on, so keep an eye on our website and social media pages for current permanent and interim opportunities.
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