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Strategic Employer Branding Specialist
2 months ago
About the Role:
We are seeking a highly skilled Strategic Employer Branding Specialist to join our team at AtkinsRéalis. As a key member of our Recruitment Marketing team, you will be responsible for developing and executing marketing strategies that showcase our company culture and values to attract top talent.
Key Responsibilities:
- Develop and implement employer branding campaigns to enhance our company's reputation and attract top talent.
- Manage and maintain our content strategy, tools, and assets to ensure consistency and effectiveness.
- Oversee and manage content for our career website, social media, and digital channels to elevate our employer brand.
- Collaborate with our recruitment team to create ROI metrics and target outcomes to inform future media strategies.
- Utilize CRM technology to design campaigns from lead to applicant, devising sophisticated communications to support recruitment, brand, and diversity.
- Engage with copywriters and creative agencies to develop compelling content that resonates with our target audience.
- Drive employer brand consistency and tone of voice across all content, digital, and social media channels.
- Collaborate with our brand team to ensure alignment with our overall brand strategy.
Requirements:
- Experience managing complex, multi-channel brand marketing campaigns.
- Experience in talent marketing, employer branding, and digital marketing.
- Data-driven approach with the ability to monitor channel effectiveness and continually improve ROI.
- Excellent project management and organisational skills with the ability to prioritise workload effectively.
- A passion for employer branding and its impact on shaping a diverse and inclusive organisation.
- Ability to lead junior colleagues in projects.
- Proficiency with social media, content creation, and digital marketing tools.
- Creative and innovative thinking in talent marketing strategies.
About Us:
AtkinsRéalis is a leading global consultancy with over 100 years of design and engineering expertise. We are committed to promoting a diverse and inclusive community where everyone can thrive and develop. We offer a range of family-friendly, inclusive employment policies, flexible working arrangements, and employee networks to support staff from different backgrounds.
What We Offer:
- Total Reward package that can be tailored to your lifestyle, career, and personal needs.
- Flexible holidays and life assurance.
- Health & wellbeing benefits and career planning for the senior stage of your career.
Training and Development:
AtkinsRéalis is committed to developing its people both personally and professionally. Our colleagues have access to a high-ranging training portfolio and development activities designed to help make the best of individual's abilities and talents.
Additional Information:
This role may require security clearance and offers of employment will be dependent on obtaining the relevant level of clearance. If this is necessary, it will be discussed with you at interview.