Employment Brand Strategist
4 weeks ago
About the Role:
We are seeking a highly skilled and experienced Employment Brand Strategist to join our team at AtkinsRéalis. As a key member of our Recruitment Marketing team, you will be responsible for developing and executing marketing strategies to attract top talent and showcase our company culture and values.
Your Key Responsibilities:
- Develop and execute experienced hire attraction campaigns to drive business growth and talent acquisition.
- Manage our content strategy, tools, and assets to elevate the employer brand and engage with our target audience.
- Oversee and manage content for the careers website, social media, and digital channels to ensure consistency and tone of voice.
- Collaborate with the recruitment team to create ROI metrics and target outcomes to inform future media strategies.
- Utilize CRM technology to design campaigns from lead to applicant, devising sophisticated communications to support recruitment, brand, and diversity.
- Engage with copywriters and creative agencies to develop compelling content and messaging.
- Drive employer brand consistency and tone of voice across content, digital, and social media channels, working closely with the brand team.
- Collaborate with recruitment partners to understand business priorities and with communications colleagues and hiring managers.
About You:
- Experience managing complex, multi-channel brand marketing campaigns.
- Experience in talent marketing, employer branding, and digital marketing.
- Data-driven approach with the ability to monitor channel effectiveness and continually improve ROI.
- Excellent project management and organisational skills with the ability to prioritise workload effectively.
- A passion for employer branding and its impact on shaping a diverse and inclusive organisation.
- Ability to lead junior colleagues in projects.
- Proficiency with social media, content creation, and digital marketing tools.
- Creative and innovative thinking in talent marketing strategies.
About Us:
AtkinsRéalis is a leading global consultancy with over 100 years of design and engineering expertise. We are committed to promoting a diverse and inclusive community and offer a range of family-friendly, inclusive employment policies, flexible working arrangements, and employee networks to support staff from different backgrounds.
What We Offer:
- Total Reward package that can be tailored to your lifestyle, career, and personal needs.
- Flexible holidays, life assurance, health & wellbeing benefits, and career planning for the senior stage of your career.
- Support for staff with disabilities, including adjustments to the interview process and working arrangements.
Training and Development:
AtkinsRéalis is committed to developing its people both personally and professionally. Our colleagues have access to a high-ranging training portfolio and development activities designed to help make the best of individual's abilities and talents.
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